Lead the planning and execution of new model introductions, facelifts, and lifecycle actions. Manage cross-functional go-to-market execution, ensuring readiness across Sales, Marketing, Aftersales, Supply, PR, and Dealer Network teams. Develop business cases for new product introductions, including volume, revenue, margin, and investment assumptions. Lead deep market analysis covering customer needs, competitor positioning, pricing, consumer behaviour, media trends, and emerging market opportunities. Support volume planning, demand forecasting, and mix strategy for allocated model portfolio in collaboration with Sales and Supply teams.
Key responsibilities
Lead the planning and execution of new model introductions (NPI), facelifts, and lifecycle actions
Manage cross-functional go-to-market execution, ensuring readiness across Sales, Marketing, Aftersales, Supply, PR, and Dealer Network teams
Oversee accuracy and approval of product marketing materials, product communication frameworks, launch messaging, campaign narratives, and customer-facing content
Develop business cases for new product introductions, including volume, revenue, margin, and investment assumptions
Ensure alignment between pricing strategy, brand positioning, dealer commercial viability, and market competitiveness
Lead deep market analysis covering customer needs, competitor positioning, pricing, consumer behaviour, media trends, and emerging market opportunities
Translate market intelligence and customer insights into actionable product and pricing strategies
Support volume planning, demand forecasting, and mix strategy for allocated model portfolio in collaboration with Sales and Supply teams
Adopt a customer-centric approach across both product planning and product marketing activities
Coordinate with HQ and global counterparts regarding product roadmap, specifications and launch timing
About you
Ideally 10 years of experience in Automotive operations in Australia
At least 5 years in Product Planning and/or Market Intelligence or Data Analytics preferred
Bachelor's degree in Mechanical Engineering, Marketing, Industrial Design, Business or related field, or automotive mechanical technician or trade experience is highly desirable
High level of mechanical aptitude with an interest in technology
Demonstrable project management skills and experience owning and delivering products
About us
ZEEKR is a premium electric vehicle brand under the Geely Group, dedicated to pioneering innovation in smart, sustainable mobility. Geely is a global leader in smart electric vehicles and automotive innovation, owning iconic brands including Geely Auto, ZEEKR, Volvo, Polestar, Lotus, and holds a 17% stake in Aston Martin. Geely boasts $100B+ in assets and employs 140,000+ people worldwide, with over 30,000 engineers and designers across R&D centers in China, Sweden, the UK, the U.S., and Germany. Recognized as a Fortune Global 500 company for 13 consecutive years.
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Product Manager in Sydney employer: ZEEKR
ZEEKR is an exceptional employer, offering a dynamic work environment in the heart of Sydney, where innovation meets sustainability in the electric vehicle sector. Employees benefit from a modern office equipped with ergonomic workspaces and enjoy a collaborative culture that fosters professional growth through diverse projects and cross-functional teamwork. With a commitment to employee development and a focus on delivering value, ZEEKR provides a unique opportunity for those looking to make a meaningful impact in the rapidly evolving mobility landscape.
