At a Glance
- Tasks: Lead strategic marketing initiatives to boost student recruitment and brand presence.
- Company: Join Western Sydney University, a dynamic and diverse community.
- Benefits: Competitive salary, health perks, flexible work options, and childcare services.
- Other info: Inclusive workplace that values diversity and encourages all backgrounds to apply.
- Why this job: Make a real impact on education and student success while growing your career.
- Qualifications: Degree in marketing or business with proven strategic marketing experience.
The predicted salary is between 120754 - 134051 $ per year.
Full-time ongoing position at HEW level 8 Hawkesbury and Campbelltown campus with flexible working arrangements.
Salary: $120,754–$134,051 per annum, plus 17% Super and Leave Loading.
Provide strategic marketing leadership that directly influences student recruitment outcomes.
The Opportunity
Working closely with faculty leadership and academic staff, the role ensures undergraduate and postgraduate recruitment activity is planned, delivered and evaluated against agreed intake targets. You will act as a trusted advisor, identifying market opportunities, managing risk and supporting informed decision-making. As the key connection between the faculty and central marketing teams, you will collaborate across content, creative, paid media and digital operations to deliver cohesive campaigns, strong product positioning and a consistent brand presence across all channels.
What Success Looks Like
- Faculty marketing and communications plans aligned to recruitment and brand strategies
- Clear performance reporting with actionable insights for continuous improvement
- Strong, trusted relationships with faculty leadership and academic stakeholders
- Well-executed campaigns that clearly communicate product value propositions
Qualifications
- Degree in marketing, communications, business or extensive equivalent experience
- Demonstrated success delivering strategic marketing plans in complex environments
- Strong product marketing expertise and campaign leadership capability
- Proven ability to influence senior stakeholders using data-driven insights
Benefits
- Financial benefits: Access to staff-only products and offers with selected banking partners, salary sacrifice options for onsite parking, and novated motor vehicle leasing.
- Health and wellbeing support: Free Employee Assistance Program (EAP), complimentary annual flu vaccination, eligibility for Fitness Passport membership, and access to discounted private health cover.
- Onsite childcare: Long day care and early learning services operate at our Campbelltown, Hawkesbury, Parramatta, and Penrith campuses. Staff may be eligible for discounted fees and salary packaging, with places subject to centre capacity.
Closing Date: 11:59pm, Friday 13th November 2026.
Working Rights: You must provide evidence of full-time working rights in Australia at application.
Belonging at Western
We are committed to substantive equality as outlined in our Equal Opportunity Policy. We actively encourage applications from Indigenous Australians, candidates of all gender identities and expressions, people of all abilities, and those from culturally and linguistically diverse backgrounds.
For Reasonable Adjustments during the application process, please contact talentacquisitionteam@westernsydney.edu.au.
About Western
This is your opportunity to be part of something bigger. By joining Western Sydney University, you become a valued member of our community. As our region changes, so too does our university. Western is boldly different, energetic, global, diverse, dynamic, and youthful. Our mission is to deliver student success, impactful research, and stronger communities. As part of our team, you will have a stake in shaping the future of education, broadening horizons, and changing lives. Making a difference starts at Western.
For the latest please visit our website and LinkedIn.
Marketing & Communications Business Partner in Richmond employer: Western Sydney University
Western Sydney University is an exceptional employer that fosters a vibrant and inclusive work culture, offering flexible working arrangements and a commitment to employee wellbeing. With competitive salaries and comprehensive benefits, including financial support and health initiatives, the university prioritises professional growth through academic leadership opportunities in a dynamic environment. Join us at our Parramatta City campus to make a meaningful impact in education and research while being part of a diverse community dedicated to shaping the future.
