Head of Digital Product, CRO & UX in Sydney

Head of Digital Product, CRO & UX in Sydney

Sydney Full-Time 56700 - 69300 $ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead digital product strategy and enhance customer experiences across Web and App.
  • Company: Join the innovative team at Very, dedicated to helping families thrive.
  • Benefits: Enjoy flexible working, generous holiday, and a £10,000 benefits allowance.
  • Other info: Inclusive culture with strong support for diversity and career growth.
  • Why this job: Make a real impact on millions of customers while shaping the future of digital retail.
  • Qualifications: Proven experience in leading digital products and driving commercial results.

The predicted salary is between 56700 - 69300 $ per year.

About us
We’re the team behind digital retailer Very. Our purpose, helping families get more out of life, powers everything we do. And we want our people to get more out of life too! If you’re high-performing, ambitious and make the most of every opportunity, we want to hear from you. In return, you’ll enjoy heaps of flexibility, great perks and benefits, and the freedom to be yourself, keep learning and take your career wherever you want it to go. If you love making a difference, you’ll love making it sparkle for millions of Very customers.

About the role
We’re looking for a Head of Digital Product, CRO & UX to help shape the future of Very. This is an opportunity to lead our digital product strategy, customer experience and experimentation across Web and App, with a clear goal: creating better experiences for our customers while delivering measurable improvements in conversion, customer value and satisfaction. You’ll own the direction and performance of our digital product portfolio, looking across the whole customer journey, from discovering products and joining Very through to shopping and managing an ongoing relationship with us. You’ll turn our growth ambitions into clear priorities, investment decisions and outcomes. It’s a broad leadership role covering Product, User Experience, Research and Experimentation. You’ll also help shape how we use AI and personalisation to create more relevant Web and App experiences, making sure promising ideas demonstrate real customer and commercial value before we scale them.

What you'll be doing:
You’ll set a clear direction for our digital experience and give teams the focus and autonomy to turn that strategy into measurable results. You’ll:

  • Own our digital product and experience strategy, setting the vision across Web and App and aligning roadmaps and investment to our growth plans.
  • Drive commercial improvement, helping Product and Experimentation make a measurable contribution to conversion and growth.
  • Lead our CRO and experimentation strategy, setting the ambition for how we test, learn and optimise across our digital journeys.
  • Improve the journeys our customers use every day, from discovery and consideration through onboarding, checkout and account management.
  • Lead Product, UX, Research and Experimentation capability, creating high standards while helping teams use customer insight, data and experimentation to make better decisions.
  • Set priorities and investment choices, concentrating capacity and budget on the opportunities with the greatest potential customer and commercial value.
  • Bring teams together around change, working across Technology, Delivery and the wider business to remove dependencies and create shared ownership of outcomes.
  • Build for the future, developing our approach to AI, personalisation and App growth while strengthening internal capability and strategic partner relationships.

About you
This is a senior leadership role, so we’re looking for someone who can move comfortably between strategy, commercial outcomes, customer experience and people leadership. You’ll bring:

  • Significant experience leading digital product portfolios, ideally within ecommerce, retail or another customer-facing business.
  • A track record of turning business strategy into product direction and measurable commercial results.
  • Experience leading multiple squads and developing Product Managers, senior specialists and discipline leaders.
  • Strong experience across UX and Research, using genuine customer understanding to influence important decisions.
  • A strong grasp of experimentation and measurement, including experience scaling experimentation to create customer and commercial value.
  • Commercial curiosity and the ability to think across conversion, profitability and long-term customer value, rather than optimising an individual metric in isolation.
  • Evidence of leading complex cross-functional change, influencing senior stakeholders and making clear decisions when there are competing priorities.

Some of our benefits
Flexible, hybrid working model
Inclusive culture and environment, check out our Glassdoor reviews
£10,000 flexible benefits allowance to suit your needs
30 days holiday + bank holidays
LinkedIn learning access
Bonus potential (performance and business-related)
Up to 25% discount on Very.co.uk
Matched pension up to 6%
More benefits can be found on our career site

Diversity, inclusion and equal opportunities
We’re building a culture of everyday inclusion, and welcome applications from anyone who believes they can do the job. We don’t discriminate based on age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. We want our recruitment process to be accessible to everyone. If you need reasonable adjustments to apply, interview, or perform a role, let us know via talentacquisition@theverygroup.com. We’ll be happy to support you. We’re proud to be a Disability Confident Committed Employer and have nine brilliant colleague networks - including DAWN (Disability Awareness at Very) and Think (Neurodiversity at Very) - that are helping us make Very an even more inclusive place to work.

Head of Digital Product, CRO & UX in Sydney employer: Very

Very is an attractive employer due to its commitment to helping families get more out of life, which reflects in its supportive work culture. Employees enjoy flexibility, great perks, and the freedom to pursue their career goals while making a meaningful impact on millions of customers. The company fosters an environment of continuous learning and personal growth.

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Contact Details:

Very Recruitment Team

We think you need these skills to ace Head of Digital Product, CRO & UX in Sydney

Digital Product Strategy
Customer Experience
CRO (Conversion Rate Optimisation)
User Experience (UX)
Experimentation
Data Analysis
Commercial Judgement