At a Glance
- Tasks: Plan and coordinate exciting advertising campaigns to promote products and services.
- Company: Join a dynamic team at TM MEDIA, where creativity meets strategy.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovative marketing strategies.
- Why this job: Make an impact by shaping brand visibility and engaging diverse audiences.
- Qualifications: 3+ years in advertising, a relevant degree, and strong digital skills.
The predicted salary is between 63000 - 77000 $ per year.
Plan, develop, and coordinate advertising campaigns to promote products and services in line with client objectives. Advise clients on advertising and marketing strategies to effectively reach target audiences and strengthen brand positioning.
Key responsibilities
- Develop and organise advertising policies and campaigns that support sales objectives, build consumer awareness, and enhance brand visibility.
- Coordinate the creation and placement of advertising content across multiple media platforms, including print, outdoor, broadcast, digital, and social media, to maximise reach and engagement.
- Design and implement integrated campaigns that strategically position content and imagery to attract and engage audiences.
- Oversee media planning, buying, and scheduling to maximise campaign reach and cost-effectiveness.
- Monitor campaign performance metrics, analyse results, and prepare reports to evaluate effectiveness and guide optimisation.
- Work closely with different teams to ensure cohesive and high-quality advertising execution aligned with TM MEDIA's marketing strategy.
About you
- Minimum 3 years of proven full-time experience as an Advertising Specialist or in a similar role.
- At least a bachelor's degree in advertising, marketing, communication or a related field.
- Proven skills in conducting market research and consumer analysis.
- Experience in developing advertising proposals and implementing marketing strategies for diverse audiences.
- Proficiency with digital advertising platforms (Google Ads, Facebook, Redbook, WeChat, TikTok, etc.), and the relevant advertising policies.
- Ability to develop and execute advertising campaigns across multiple media (print, online, TV, radio, outdoor).
- Skilled in content strategy, copywriting, and visual communication to engage target audiences.
- Demonstrated English language proficiency.
Advertising Specialist in Sydney employer: TM Media Pty Ltd
At TM MEDIA, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. Our Advertising Specialists enjoy a range of benefits including professional development opportunities, a supportive team environment, and the chance to work on innovative campaigns that make a real impact. Located in a vibrant area, our office provides a stimulating atmosphere that encourages creativity and growth, making it an ideal place for those seeking meaningful and rewarding employment.