At a Glance
- Tasks: Lead category growth for iconic bakery brands and influence retailer strategies.
- Company: Join Tip Top Bakeries, a leader in the Australian bakery industry.
- Benefits: Enjoy flexible working, paid parental leave, and extensive training opportunities.
- Other info: Inclusive workplace that values diversity and offers career growth.
- Why this job: Make a real impact on everyday moments of goodness with your insights.
- Qualifications: Experience in FMCG Category Management and strong analytical skills.
The predicted salary is between 75600 - 92400 $ per year.
At Tip Top Bakeries, we're proud to produce an extensive range of wholesome sliced bread, muffins, crumpets, pikelets, bagels and pies. Our purpose of ‘Everyday Moments of Goodness' represents the lives we touch and the difference we make. We take pride in supporting our people to learn, grow, and develop throughout their careers with Tip Top Bakeries. We believe in the power of an inclusive and diverse workforce and invest in meaningful initiatives to remove barriers and enable our employees to have a satisfying and rewarding career with us.
Our vision for Tip Top Bakeries is an organisation where everyone belongs, everyone is valued, and everyone has equal opportunity. Join the team and be part of one of our iconic brands like Tip Top, Abbotts Bakery, Bürgen and Golden.
Lead high-profile categories within Australia's most recognised bakery business. Influence retailer strategy and category growth across major customers. Partner with experienced leaders across Category, Sales, Marketing and Insights. North Ryde based | Hybrid working, 3 days in office.
We're looking for a commercially minded Category Manager to lead the category growth agenda across our Bakery Snacks, Bun & Roll and International portfolios. Reporting to the Head of Category & Shopper, this is an opportunity to influence category strategy, shape retailer conversations and turn shopper and market insights into actions that drive growth for both our customers and our business.
Purpose of the Role
- Lead the growth agenda across the Bakery Snacks, Bun & Roll and International portfolios, identifying opportunities that drive commercial performance.
- Develop insight-led strategies and recommendations that deliver growth for both Tip Top and our retail partners.
- Translate shopper, retailer and market data into compelling commercial stories that influence decisions and drive action.
- Lead customer range reviews, building persuasive recommendations that optimise ranging, distribution and performance.
- Partner closely with Sales, Marketing, Shopper Marketing and Insights teams to deliver growth initiatives, innovation launches and joint business objectives.
- Utilise Circana, Quantium and retailer data to uncover trends, evaluate performance and identify future opportunities.
- Support innovation and new product launches through forecasting, sizing and commercial evaluation.
- Build trusted relationships with retailer stakeholders and establish yourself as the go-to expert across your portfolios.
- Monitor market, shopper and competitor activity to proactively identify emerging trends and growth opportunities.
About You
The ideal candidate will have:
- Experience in FMCG Category Management, Insights or Category Analytics.
- A track record of translating data and shopper insights into commercial recommendations and outcomes.
- Confidence leading category reviews, presenting recommendations and influencing decision makers.
- Strong analytical capability coupled with the ability to tell a compelling commercial story.
- The ability to operate as the category expert, identifying opportunities and driving action across cross-functional teams.
- Experience working with retailer, shopper and market data such as Circana, Quantium or similar platforms.
- A naturally curious mindset with a passion for understanding shopper behaviour and category performance.
Working with Tip Top, we offer many benefits including:
- Family-friendly policies including 14 weeks of paid parental leave, additional paid time off to ease back to work and ongoing superannuation contributions during unpaid parental leave.
- Recognition and award programs, including access to our online rewards platform.
- Health and wellbeing programs including access to our 24/7 Employee Assistance Program.
- Flexible working options.
- Access to an extensive range of internal trainings and development programs for your career.
- Financial support for approved study pathways, as well as traineeship and apprenticeship programs.
- Two paid volunteer days per year as part of our focus on Community Partnerships.
- Novated Leasing Options.
At Tip Top we strive to create a place where Everyone belongs, Everyone is valued, and Everyone has equal opportunity. We encourage applications from people of all ages, nationalities, abilities, and cultures - including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people living with disability.
Category Manager in Ryde employer: Tip Top
At Tip Top Bakeries, we pride ourselves on being an exceptional employer that fosters a supportive and inclusive work environment. As a Production Planner at our Ermington site, you'll enjoy benefits such as flexible working options, extensive training programs, and family-friendly policies, all while contributing to a brand that brings joy to Australians. Join us to grow your career in a dynamic FMCG setting where every employee is valued and has the opportunity to make a meaningful impact.