At a Glance
- Tasks: Drive partnerships and revenue growth for iconic CPG brands on TikTok.
- Company: Join TikTok, the leading platform for short-form mobile video.
- Benefits: Be part of a diverse team that values creativity and innovation.
- Other info: Embrace challenges and grow in a dynamic, inclusive environment.
- Why this job: Make an impact in a rapidly growing tech company while inspiring creativity.
- Qualifications: 5+ years in marketing with strong consultative selling skills.
The predicted salary is between 121500 - 148500 $ per year.
- Overview
- Client Partner - CPG
- 4 weeks ago Be among the first 25 applicants
Responsibilities
About the team: The Global Business Solutions (GBS) team in Australia plays a central role in Tik Tok's commercial success by helping brands and businesses connect with audiences through innovative advertising and marketing strategies.
GBS oversees advertising solutions & revenue growth, client solutions & relationship management, campaign strategy & execution, marketing & brand partnerships, education & support, and innovation & market expansion.
This CP will join the CPG & Auto team – one of Tik Tok’s most strategically important verticals.
The team partners with iconic global brands across Food, Beverage & Auto.
This role is for a client partner across CPG brands and will focus on strategic partnerships and high-growth opportunities within the CPG space.
Strong understanding of English is essential due to global coordination and market execution.
- Identify, prioritise and secure business opportunities in the CPG space.
- Drive revenue for Tik Tok by seeking partnerships with various direct clients through a consultative approach.
- Create compelling sales propositions and presentations utilising internal and external data for respective regions.
- Liaise with cross-functional teams on structuring and executing operational and strategic initiatives.
- Develop and implement best practices for client interaction, sales, and service, ensuring our clients receive the highest level of sales and operational customer service.
- Orchestrate seamless campaign execution through collaboration with cross-functional teams.
- Proactively enhance campaign performance, taking the lead to monitor and analyse ad campaigns.
- Update clients on Tik Tok products and developments, and educate clients and agencies on best practices.
Qualifications
- Minimum Qualifications
- 5+ years of platform and industry experience, with exposure to streaming, film, or broader entertainment industry marketing.
- Fluent in English due to global coordination and market execution requirements.
- Provide consultative selling through your expert knowledge of social media, mobile apps, and digital and mobile marketing.
- Demonstrate a track record of winning the support of key stakeholders and in reaching and exceeding sales goals.
- Strong foundational knowledge of performance media, auction, and biddable digital advertising buying.
- Preferred Qualifications
- Experience working with creator or user-generated content (UGC) driven content.
- Familiarity with marketing mix modeling (MMM), incrementality, or measurement strategies.
- Ability to lead quarterly business reviews (QBRs) or joint business plans with senior stakeholders.
- Global campaign management or regional experience is preferable.
- About Tik Tok
Tik Tok is the leading destination for short-form mobile video.
At Tik Tok, our mission is to inspire creativity and bring joy.
Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of Tik Tok's mission.
Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people.
We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.
Every challenge is an opportunity to learn and innovate as one team.
We\'re resilient and embrace challenges as they come.
By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
When we create and grow together, the possibilities are limitless.
Join us.
Diversity & Inclusion – Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.
Our platform connects people from across the globe and so does our workplace.
At Tik Tok, our mission is to inspire creativity and bring joy.
To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
We are passionate about this and hope you are too.
Acknowledgment of Country
In the spirit of reconciliation, Tik Tok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community.
We pay our respect to elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
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Client Partner in Sydney employer: TikTok
At TikTok, we pride ourselves on being an exceptional employer, fostering a vibrant work culture that champions creativity and collaboration. Our global team thrives in an inclusive environment where diverse perspectives are celebrated, offering ample opportunities for professional growth and innovation. Located in dynamic hubs like Singapore, we empower our employees to tackle exciting challenges while making a meaningful impact in the tech industry.
