Base pay range
A$140,000.00/yr - A$170,000.00/yr
Overview
We're partnering with a rapidly growing eCommerce brand that's shaking up the DTC space with a blend of comfort, creativity, and sustainability. As the business scales globally, they're searching for a driven and strategic Marketing Manager to lead the charge on campaign performance and brand storytelling.
This role is perfect for someone who thrives in a fast-paced environment, thinks creatively, and has a sharp eye on ROI. You'll lead full-funnel campaigns, manage significant budgets, and work cross-functionally to grow both the brand and customer base.
What You'll Be Doing
- Own campaign strategy: Plan, launch, and optimise multi-channel campaigns (email, paid social, content, more) that balance brand with performance, overseeing an annual budget of $10–12M.
- Drive growth: Collaborate on initiatives that bring in new customers and keep loyal ones engaged, contributing directly to the brand's long-term commercial success.
- Shape creative: Partner with design and content teams to bring campaigns to life with strong messaging and visual impact.
- Manage production: Oversee timelines, approvals, and delivery across photo, video, and digital assets — keeping things running smoothly.
- Track performance: Use tools like Meta Ads Manager and Google Analytics to report on key metrics (ROAS, CPA, CTR) and identify opportunities to optimise.
- Work cross-functionally: Collaborate with product, digital, creative, and agency partners to ensure cohesive execution and strong results.
What You'll Bring
- 5+ years of marketing experience in a high-growth, fast-moving eCommerce or DTC environment.
- Proven track record managing and executing data-driven, creative marketing campaigns.
- Confidence navigating performance metrics and optimising spend for maximum impact.
- Experience using Meta Ads Manager, Google Analytics, and exposure to creative tools like Figma.
If you'd like to hear more about this position or see a full JD please reach out to
For The Latest Jobs, Tech News or to 'Introduce A Friend' for a $1000 Referral Fee - Follow Us On Linkedin:
https://www.linkedin.com/company/thedrivegroup
TheDriveGroup is 100% committed to improving meaningful diversity in the technology industry. We partner with clients who embrace diversity and seek candidates across all backgrounds, abilities, genders, sexualities, cultures, and faiths.
If you have the right skills and attitude we would love to hear from you!
Brand Marketing Manager employer: TheDriveGroup
Join a dynamic technology startup that offers an exciting opportunity to work on cutting-edge GenAI projects while collaborating with a talented engineering team. With a strong focus on employee growth and a culture that values ownership and influence, you'll thrive in an environment that encourages innovation and creativity. Located in a vibrant area, this role provides the perfect balance of in-office collaboration and flexibility, making it an excellent choice for those seeking meaningful and rewarding employment.
