The Sales Associate is the front‐line ambassador of the Coach brand. The role blends luxury‐retail service, omni‐channel selling, and team collaboration to drive brand loyalty and revenue.
Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards.
- Build lasting client relationships through personalized styling, product expertise, and fashion advice.
- Drive sales through cross‐selling, upselling, and tailored recommendations.
- Utilize mobile POS, clienteling tools, and social selling platforms (including short‐form video) to capture data and encourage repeat purchases.
- Develop and execute personal sales plans; meet or exceed individual and team KPIs.
- Source new customers, maintain relationships, and follow up to close sales.
- Maintain high energy on the floor, manage multiple customers, and adapt selling techniques to business needs.
- Complete daily operational tasks (cash wrap, inventory processing, replenishment, visual merchandising) while maintaining service standards.
- Keep sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures.
- Process transactions efficiently (purchases, returns, exchanges, online pickups).
- Support inventory cycles: receive shipments, stock shelves, and manage product movement.
- Assist teammates in functional areas as required.
- Foster a collaborative, trust‐based environment; encourage team performance.
- Participate in brand initiatives, training programs, and inclusion activities.
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.
Qualifications
- 1+ years of sales experience (luxury retail preferred); knowledge of fashion trends and competitors.
- Experience with POS operation, basic computer proficiency (iPad/laptop, Mobile POS), walkie‐talkie use, and ability to read price/release sheets.
- Strong English proficiency and ability to work in a fast‐paced environment.
- Luxury retail background, social media savvy, experience with live‐stream shopping or video demos, clienteling and data acquisition skills.
- Preferred: strong English language proficiency (for EU).
Schedule
- Ability to work a flexible schedule to meet business needs—including nights, weekends, peak busy season, and high‐traffic retail days (including public holidays).
Note: This document serves only as a sample of job duties and responsibilities and does not include an exhaustive list of all performance requirements.
Sales Associate employer: Tapestry-Inc
Tapestry is an exceptional employer that champions inclusivity and individuality, offering a vibrant work culture where employees can thrive both personally and professionally. Located in Australia and New Zealand, the Retail Operations Lead role provides unique opportunities for career development, collaboration with a supportive team, and involvement in exciting retail projects, all while enjoying generous employee benefits and discounts.
