At a Glance
- Tasks: Lead the creation of a global CRM programme for a top activewear brand.
- Company: Join a leading activewear brand with a focus on innovation and customer experience.
- Benefits: Attractive salary, career growth opportunities, and a dynamic work environment.
- Other info: Collaborate with global teams and make a significant impact on customer engagement.
- Why this job: Shape customer experiences globally and drive loyalty in a vibrant industry.
- Qualifications: 8+ years in CRM or lifecycle marketing, preferably in retail or eCommerce.
The predicted salary is between 150000 - 150000 $ per year.
Location: Melbourne, Victoria, Australia
Base pay range: A$150,000.00/yr - A$150,000.00/yr
We are seeking a Global CRM Manager to establish and lead a newly created role for a leading activewear brand. You will be responsible for building a global CRM programme from the ground up and shaping customer experiences across all touchpoints worldwide.
Responsibilities:
- Develop and own the global omnichannel CRM strategy, covering lifecycle, segmentation, retention, and loyalty.
- Lead CRM platforms, integrations, and data management to create a single customer view.
- Design and optimise personalised, omnichannel customer journeys across digital, retail, and events.
- Track and improve performance through KPIs, testing, and insights to drive growth and loyalty.
- Collaborate with global and regional stakeholders, agencies, and technology partners.
Qualifications:
- 8+ years’ experience in CRM, retention, or lifecycle marketing, ideally within retail or eCommerce.
- Proven experience building CRM strategies from scratch at scale, preferably globally.
- Strong hands‑on knowledge of CRM platforms, CDPs, and data‑driven marketing.
- Excellent stakeholder management, communication, and project management skills.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Advertising
Industries: Retail Apparel and Fashion
Customer Relationship Management Manager employer: TALENTD Recruitment
As a Marketing Manager in Sydney, you'll join a dynamic and close-knit team where your contributions will directly influence brand growth and marketing strategy. We offer a collaborative work culture that values initiative and creativity, alongside genuine opportunities for professional development in a thriving environment. With the chance to take ownership of impactful marketing campaigns, this role is perfect for those looking to make a meaningful impact in a growing business.
