Meta Paid Ads Coach

Are you ready to join our coaching team? SHE-com is your trusted community for women in ecommerce. We are relatable, real, no BS, and full of compassion for this journey we are all on. We are a group of driven and passionate boss women who believe in the power of collaboration and the impact it can have on our businesses.

SHE-com is an Australian-based community headquartered on the Gold Coast, designed by and for women in ecommerce. We provide coaching programs, events, retreats, and conferences to empower female entrepreneurs at every stage of their journey.

Our founder, Lisa Jones, a multi-million-dollar brand owner, created SHE-com to support the rapidly growing wave of female-led ecommerce businesses across Australia. Seeing their potential and the lack of tailored resources, Lisa built a space to empower these women to succeed.

What we offer: SHE-com supports start-ups, scale-ups, and multi-million-dollar businesses with mentoring, training, awards, networking, live events, and curated tools. We provide the resources they need to focus on scaling and thriving in their industries.

By 2025, our community will connect over 75,000 female founders who collectively generate hundreds of millions of dollars in revenue, solidifying SHE-com as Australia’s leading network for women in ecommerce.

About the role: As a Facebook Ads Coach at SHE-com, you will play a pivotal role in empowering women entrepreneurs to master Facebook advertising. You will guide ecommerce business owners through the process of creating, managing, and scaling their Facebook ad campaigns, ensuring they achieve success and maximise their ROI. This role is ideal for someone passionate about digital marketing, enjoys teaching, and is committed to helping others succeed in their entrepreneurial journey.

Key responsibilities:

• Coaching & Mentoring: Provide one-on-one coaching sessions to ecommerce business owners, helping them understand the fundamentals and advanced strategies of Facebook (Meta) advertising.
• Strategy Development: Assist clients in developing effective ad strategies tailored to their business goals, including audience segmentation, creative direction, and ad budget allocation.
• Performance Analysis: Teach clients how to analyse campaign data and metrics, such as CTR, conversion rates, and ROAS, to make data-driven decisions that optimise ad performance.
• Campaign Optimisation: Guide clients through A/B testing, bid adjustments, and creative refresh strategies to ensure continuous improvement of campaign results.
• Stay Updated: Keep abreast of the latest trends in Facebook advertising, new features, and best practices to ensure clients remain competitive in the market.
• Support & Troubleshooting: Provide real-time support to clients, addressing issues with ads, tracking, and any platform changes.
• Workshops & Training: Conduct group workshops and webinars for SHE-com members, covering topics like ad copywriting, targeting strategies, and scaling campaigns.

Be Part of a Supportive Community: Work in an environment dedicated to the success of women in ecommerce.

Remote Role: Enjoy the flexibility of working remotely, ensuring a balance between your professional and personal life.

Access to a Network of Coaches: Learn and grow with access to an incredible network of coaches and their wealth of knowledge.

Career Advancement Opportunities: Be part of a fast-growing company with potential for significant career progression.

Expand Your Network: Attend events around Australia, expanding your connections and gaining insights into the ecommerce industry.

Continuous Learning: Access course content at your own pace to further develop your skills and understanding of our programs.

Dynamic Work Environment: Join a team that values innovation, collaboration, and a fast-paced work atmosphere.

Competitive Salary: Receive a competitive salary with performance-based incentives.

Professional Development: Take advantage of ongoing opportunities to enhance your skills in sales, ecommerce, and women’s entrepreneurship.

Experience: 3+ years of experience managing and optimising Facebook Ads for ecommerce brands.

Available to coach: 5-10 hours a week, Monday to Friday business hours. Ideal for a freelancer, or a mum on maternity leave, or an expert looking for part time contract coaching work.

Coaching Ability: Strong aptitude for teaching and simplifying complex advertising concepts for beginners and advanced users alike.

Data-Driven Mindset: Proficiency in using Facebook Ads Manager and other analytics tools to derive actionable insights.

Technical Expertise: Familiarity with the Facebook Pixel, tracking setup, and custom audience creation.

Creative Insight: Ability to guide clients on creating engaging ad creatives that resonate with their target audience.

Excellent Communication: Strong verbal and written communication skills, with the ability to build rapport and offer constructive feedback.

Passion for eCommerce: Understanding of the challenges faced by online businesses and a drive to help them grow.

SHE-com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.