At a Glance
- Tasks: Lead brand strategy and create impactful marketing campaigns that resonate locally.
- Company: Dynamic brand-focused company with a commitment to innovation.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Join a collaborative team in a fast-paced environment with global reach.
- Why this job: Shape the future of a brand while driving creative marketing initiatives.
- Qualifications: Tertiary qualifications in marketing and 5+ years of relevant experience.
The predicted salary is between 82800 - 101200 $ per year.
About the Role
Take the lead in translating the brand strategy into high quality in-market marketing and communications activity: including developing and implementing a globally aligned, locally authentic Brand positioning strategy, conducting and developing competitive analysis, media strategy, communication strategy development by driving creative ideation and marketing activation of the Brand.
Responsibilities
- Responsible for the development and implementation of the Brand’s Annual Marketing & Communications Plan and Media Plan, in a way that challenges conventional marketing norms
- Ongoing development of campaigns in concert with internal & external partners, that continue to lift the brand to a new level.
- Adaptation of global assets in a locally authentic way
- Delivery of insights on competitor activity, marketing development and emerging marketing practices.
- Proactively drive marketing performance measurement and recommend improvements accordingly against planned objectives and established activity specific KPIs.
- Develop and implement Brand marketing and communications strategies, which promote and protect the Brand as well as support the overall business goals
- Achieving the greatest possible effectiveness and efficiency through our creative and media agency partnerships
- Responsible for the execution of all marketing and communication activities relating to the Brand
- Responsible for launch projects from a brand, marketing & communications stand-point.
- Developing and implementing marketing and communications strategy and execution to drive sales and to build the image and reputation
- Who we’re seeking
- Formal marketing or business related qualifications (tertiary level)
- 5+ years experience working in marketing or Brand
- Automotive experience advantageous but not essential, B2B or B2C experience welcome
- Ability to navigate corporate, complex, global environments.
- Strong agency experience, either inhouse or management of.
- Experience working with marketing communication across different channels.
- Experience of Australian market execution of global brand, advantageous.
- #J-18808-Ljbffr
Brand Manager in Brisbane employer: Sharp & Carter
At Sharp & Carter, we pride ourselves on fostering a dynamic work culture that values collaboration and professional growth. As a Group Accountant, you'll enjoy a supportive environment that encourages innovation and offers opportunities for career advancement, all while working in the vibrant landscape of Australia. Our commitment to employee well-being and development makes us an exceptional employer for those seeking meaningful and rewarding careers.