At a Glance
- Tasks: Lead digital growth strategy and execution for a fast-growing brand.
- Company: Join FUNDAY, Australia's #1 better-for-you confectionery brand.
- Benefits: Enjoy 50% staff discount, quarterly vouchers, and extra leave days.
- Other info: Dynamic role with direct access to the founder and a passionate team.
- Why this job: Shape the future of a brand expanding into global markets.
- Qualifications: 10+ years in eCommerce and proven track record in growth.
The predicted salary is between 63000 - 77000 $ per year.
Want to build the digital growth engine behind one of Australia's fastest-growing challenger brands?
FUNDAY is redefining confectionery with natural sweets that taste incredible, contain no added sugar, and are winning fans across Australia and around the world.
Now, with nationwide US expansion underway, we're looking for a commercially minded, hands-on Head of e Commerce & Digital Growth to lead the next phase of growth, in this newly created role.
The opportunity…
This isn't a role where you inherit a mature playbook.
You'll be building it.
Reporting into senior leadership, you'll own the digital growth strategy and execution across e Commerce, marketplaces, CRM, paid media, retail media and customer acquisition.
You'll combine commercial thinking, analytical rigour and entrepreneurial instinct to identify growth opportunities and turn them into scalable revenue streams.
This is a genuine opportunity to shape the future of an already successful business as it accelerates its expansion into the US and other global markets.
- What you'll own…
- End-to-end e Commerce strategy and performance
- Customer acquisition across Meta, Google, influencers, affiliates and emerging channels
- CRM, retention, loyalty and lifecycle marketing
- Marketplace growth and trading performance
- Website optimisation, CRO and customer experience
- Growth reporting, dashboards and commercial insights
- Retail media strategy and investment
- Growth experimentation across offers, audiences, partnerships and creative execution
About You
You're equal parts strategist and operator.
You have experience scaling a high-growth consumer brand and are comfortable moving between boardroom conversations, leading a high performing team and platform-level execution.
You thrive in ambiguity, love solving commercial challenges, and aren't afraid to roll up your sleeves when needed.
- You'll likely bring…
- 10+ years' experience across e Commerce, growth, performance marketing or related commercial roles
- A proven track record of growing consumer brands
- Strong understanding of unit economics, CAC, LTV, ROAS and conversion optimisation
- Experience leading teams and agency partners
- A data-led mindset with strong commercial judgement
- Exposure to international markets, with US experience highly regarded
Why FUNDAY?
FUNDAY has become the #1 better-for-you confectionery brand in Australia and New Zealand, stocked in more than 7,000 stores and rapidly expanding globally.
You'll join a passionate team, have direct access to the founder, and play a pivotal role in shaping the growth trajectory of a brand that's just getting started.
Perks Include
- 50% staff discount on FUNDAY products
- Quarterly lolly vouchers
- Additional annual "FUN-DAYS" leave
- Birthday half-day leave
Please note: This is a Melbourne based opportunity and you must be willing to move.
#J-18808-Ljbffr
Head of eComm & Digital Growth in Sydney employer: Sharp and Carter
FUNDAY is an exceptional employer, offering a dynamic work environment where innovation and creativity thrive. As the Head of Ecommerce & Digital Growth, you'll be at the forefront of shaping a rapidly expanding brand, with direct access to leadership and a culture that values entrepreneurial spirit. Enjoy unique perks like generous product discounts and additional leave days, all while contributing to a mission-driven company that's redefining the confectionery landscape in Australia and beyond.
