At a Glance
- Tasks: Analyse digital marketing performance and enhance our online presence through innovative strategies.
- Company: Australian-owned company with a strong focus on female consumers and collaborative culture.
- Benefits: Full-time role with opportunities for professional growth and teamwork.
- Other info: Office-based role in Scoresby, fostering collaboration and quick market responses.
- Why this job: Join a dynamic team and make a real impact on our digital marketing efforts.
- Qualifications: Qualifications in marketing or IT, plus experience in digital analytics and social media.
The predicted salary is between 62100 - 75900 $ per year.
Responsibilities will include:
We are an Australian owned company that has well established brands, focused predominantly on female consumers. These brands are sold through major retailers and chains all over Australia.
We are looking to add a new resource to our business who will focus on our digital and social media effectiveness and ensure we are adapting quickly to the market and using the best tools and strategies possible to grow our online presence. The role will cover a wide range of areas and you will work collaboratively with sales, account management, marketing, technical support and management.
- Overseeing Google Analytics and developing reports and strategies to improve results
- Analysing SEO performance and identifying gaps/improvements/suggestions to lift visibility
- Examining marketing campaigns to determine effectiveness and penetration
- Working with teams to produce better quality adverts, Meta ads, Facebook and social media campaigns
- Ensuring the quality of the website performance including user interface and back end functions e.g. links, page prominence, time on page and other functional performance areas
- Teaching other users how to do simple fixes to ensure all social media and web platforms are used effectively
This is a full time, permanent role based in the office in Scoresby. There is no work from home in this role as we need to work collaboratively and efficiently to respond quickly to the market.
To be successful you will need to have qualifications in marketing, IT or in digital technology. You will have experience in digital performance analytics, user interface experiences, a variety of social media platforms and website performance requirements.
You also need to be a good communicator who is able to communicate issues, ideas and performance improvements to both technical and non-technical people, and not afraid to give your opinion and lend your expertise to decisions.
The company has a great history of working together to achieve great things and has a strong culture of quality products and great customer care.
Digital Marketing Analyst / Coordinator in Melbourne employer: Response Centre
Join a dynamic team in Scoresby where your expertise as a Growth-Focused Digital Marketing Analyst will be valued and nurtured. Our collaborative work culture fosters innovation and continuous learning, providing you with ample opportunities for professional growth while making a tangible impact on our digital presence. Enjoy the benefits of working in a supportive environment that prioritises employee well-being and development.
