At a Glance
- Tasks: Audit and optimise our social media, create engaging content, and manage ad campaigns.
- Company: Exciting new SaaS business focused on Australian tradies.
- Benefits: Remote work flexibility and the chance to shape our marketing strategy.
- Other info: Opportunity to collaborate with a fun team and make a real impact.
- Why this job: Join us in creating authentic, relatable content that resonates with tradies.
- Qualifications: Expertise in TikTok and Meta Ads, plus a knack for creative concepts.
The predicted salary is between 59400 - 72600 $ per year.
You'll be the person who comes in, has a look at what we've already set up, tells us what's good, what needs fixing, and what we should be doing next. This is a remote role, so you can work from wherever suits you. We're based in Melbourne, and it would be a bonus if you're local and can occasionally catch up with us or help with content days, but it's definitely not essential.
Key responsibilities
- Audit our TikTok, Instagram and Meta setup
- Make sure our ad accounts are all set up properly
- Build and manage TikTok and Meta ad campaigns
- Get our ads in front of the right tradies
- Create content ideas that are actually entertaining and relatable
- Help with ad creative, video concepts, hooks and messaging
- Test what works and ditch what doesn't
- Keep an eye on performance and optimise campaigns
- Help us build a marketing strategy that can actually scale
About you
- Know TikTok Ads and Meta Ads Manager well & have extensive experience in this area
- Understand Instagram and short-form video
- Have experience running paid social campaigns
- Know how to target, test and optimise audiences
- Can come up with strong hooks and creative concepts
- Understand what makes people stop scrolling
- Are comfortable giving us direction instead of just waiting for instructions
- Have experience with SaaS, apps, tradies or small business audiences, even better
About us
We're a new SaaS business with a brand-new app built specifically for Australian tradies. After more than a year developing it, we're finally at the fun part: getting it out there. We've already got the app, the social accounts and the foundations in place. We do not want our marketing to look like it was made by a robot. Our audience is tradies. They can spot fake, over-polished or obviously AI-generated content from a mile away. We want content that feels real, funny, relatable, sharp and human.
Social Media Marketing Guru in Adelaide employer: Quoting Pro Pty Ltd
As a Social Media Marketing Guru at our innovative SaaS company based in Melbourne, you'll thrive in a dynamic and flexible remote work environment that values creativity and authenticity. We foster a collaborative culture where your insights will directly shape our marketing strategy, and you'll have ample opportunities for professional growth while working with a passionate team dedicated to connecting with Australian tradies through relatable content. Join us to make a real impact in a fun and supportive atmosphere that encourages you to bring your unique ideas to life.
