At a Glance
- Tasks: Drive audience growth through creative campaigns and data-driven experiments across multiple platforms.
- Company: Join a leading podcast brand with a vibrant community and innovative projects.
- Benefits: Competitive salary, tools provided, and a chance to work directly with founders.
- Other info: Exciting opportunity for hands-on marketers who love community building.
- Why this job: Make a real impact on audience engagement and growth in a dynamic environment.
- Qualifications: Proven experience in multi-platform audience growth and strong analytical skills.
The predicted salary is between 95000 - 125000 $ per year.
We started as a podcast 12 years ago. Today The $100 MBA is 2,800+ episodes and 300M+ downloads, plus YouTube, email, social, courses, community and live events. Audience growth is our only priority, and we’re hiring someone to own it.
The role: Track our numbers across podcast, YouTube, email, social and community, work out what’s driving them, and run the experiments that move them. Then build the campaigns: four product launches a year, live events, and the email and paid (Kit, Meta) campaigns around them. You’ll work directly with both founders and our Sydney production team.
You’ll suit this if you’re analytical and creative, love shipping and iterating, and care about community as much as audience. It’s probably not for you if you’d rather set strategy and hand off the execution.
You’ll have: proven multi-platform audience growth with numbers to back it up, strong analytics skills (YouTube Studio, podcast analytics, email metrics), and hands-on campaign experience. YouTube packaging, community building, Meta ads and launch or event marketing are highly regarded.
Pay: $95,000–$125,000 + super, depending on experience. You’ll also get a laptop, monitor and every tool you need. Applications close 15 November.
Audience Growth & Marketing Manager in Sydney employer: Podnews
Joining the ABC Audio Podcast team as a Podcast Producer for Ladies We Need to Talk offers a unique opportunity to work in a dynamic and supportive environment that values creativity and collaboration. With a focus on employee growth, you will benefit from flexible working arrangements, including a part-time schedule, and the chance to contribute to meaningful content that resonates with audiences. The ABC fosters a culture of inclusivity and innovation, making it an excellent employer for those looking to make a real impact in the media landscape.
