At a Glance
- Tasks: Manage and optimise paid campaigns while diving deep into performance data.
- Company: Join Pinnacle Safety and Training, a leader in safety training across Australia.
- Benefits: Enjoy ongoing training, daily breakfasts, 5 weeks annual leave, and a great work/life balance.
- Other info: Be part of a fast-growing team making a real impact in high-risk industries.
- Why this job: Get hands-on experience and ownership in a dynamic digital marketing role.
- Qualifications: A few years of digital marketing experience and a passion for optimisation.
The predicted salary is between 49500 - 60500 $ per year.
Not looking for a "tick-the-box" marketer. We're looking for someone who wants to get seriously good.
At Pinnacle Safety and Training, this isn't a role where you'll just monitor campaigns and send reports.
You'll be in the engine room - testing, optimising, learning quickly and seeing what actually drives results.
You'll bring a few years of hands‐on digital marketing experience and the curiosity, discipline and commercial mindset to keep improving what performs.
This role is ideal for someone with experience who understands the fundamentals of digital marketing and wants more ownership across performance campaigns, SEO, email, content and analytics.
- What You'll Actually Be Doing
- Getting hands‐on managing and optimising paid campaigns across platforms like Google Ads, Meta, Bing etc.
- Supporting SEO activity, including keyword research, on‐page optimisation and performance tracking
- Digging into performance data to understand what's working - and what's not
- Helping to build our CRM (Hubspot) and execute email marketing campaigns, including segmentation, A/B testing and performance reporting
- Supporting re‐targeting initiatives and digital sales funnels that help convert interest into action
- Working closely with marketing, IT and internal teams to improve landing pages, website performance and digital touchpoints
- Reporting on key metrics using tools like Google Analytics, with clear insights and practical recommendations
- Keeping up with changes in platforms (because they never sit still).
About Us
Pinnacle Safety and Training is a leading Australian Registered Training Organisation (RTO), trusted by individuals and businesses across mining, oil and gas, construction, telecommunications, manufacturing and other high-risk industries.
We deliver nationally recognised industrial safety training through modern facilities, industry trainers and consistently high‐quality course delivery, giving students the practical skills, confidence and compliance knowledge they need to work safely.
We've trained more than 100,000 students in the past 12 months, making Pinnacle one of Australia's fastest‐growing RTOs and a national leader in safety training and related services.
What We Offer
- Ongoing training and upskilling to support your development
- Daily breakfasts and monthly team lunches
- A great work/life balance
- 5 weeks annual leave per year (subject to the qualifying period)
- An attractive salary package and tools of the trade.
- A free and confidential EAP for staff and their families, providing resources, support, and guidance when it's needed most.
Paid Ads Specialist in Sydney employer: Pinnacle Safety and Training (RTO 40496)
Pinnacle Safety and Training (RTO 40496) offers a dynamic work environment where employees are encouraged to take ownership of their roles and drive performance across various digital marketing channels. The company values hands-on experience and fosters a culture of continuous learning and improvement, making it an attractive place for professionals looking to advance their careers in digital marketing. With a focus on practical application and results-driven strategies, employees can expect to engage deeply with their work and see the impact of their contributions.
Contact Details:
Pinnacle Safety and Training (RTO 40496) Recruitment Team
