At a Glance
- Tasks: Create and manage engaging content across various platforms to promote investment strategies.
- Company: Join Perpetual Limited, a leading global fund manager based in Sydney.
- Benefits: Enjoy flexible work arrangements, up to 6 weeks leave, and professional development support.
- Other info: Diverse and inclusive workplace with excellent career growth opportunities.
- Why this job: Shape the future of financial storytelling and make a real impact in the industry.
- Qualifications: Degree in journalism or marketing, with strong writing and digital publishing skills.
The predicted salary is between 130000 - 140000 $ per year.
Join Perpetual as our Content Marketing Manager and lead the creation of high-impact content to promote our respected Australian investment strategies and fund managers. This is your opportunity to influence how our brand connects with investors and drives business growth. This role is part of a Sydney-based marketing team delivering campaigns, events, digital marketing and other activity to achieve brand and sales objectives in Australia.
As Content Marketing Manager you'll lead the creation and publishing of compelling editorial, audio, and video content across web, social media, newsletters, and more. Your work will support brand and sales objectives for Perpetual's Australian asset management business.
We're looking for a creative and strategic thinker with a passion for content and digital publishing and or someone to challenge our content strategies and dream up innovative new creative to lift brand equity and generate sales leads.
Key Responsibilities
- Develop and manage a content calendar across editorial, video, and podcast formats
- Commission, edit, and publish content such as portfolio manager interviews for web, social media, newsletters, and product materials
- Collaborate with internal stakeholders and external writers/producers to ensure timely delivery
- Ensure all content meets compliance standards and maintain approval records
- Oversee newsletter publishing and EDM distribution
- Monitor content performance and prepare monthly engagement reports
- Align content with campaign goals to drive brand awareness and generate sales leads
- Apply SEO best practices to optimise content visibility and engagement
About you
- Degree in journalism, marketing, communications, or related field
- Experience in finance, business journalism, or corporate communications
- Passion for economics, investing, and global market trends
- Strong writing and editing skills with the ability to simplify complex topics
- Experience in online publishing using CMS platforms
- Familiarity with newsletter tools (e.g., Adobe Marketo)
- Basic image/video editing and audio production skills
- Understanding of SEO and digital marketing best practices
- Excellent communication and stakeholder management skills
- Deadline-driven and detail-oriented with strong project management skills
If you're excited about creating impactful content and shaping the voice of a leading financial brand, we'd love to hear from you.
How we work
Our unique culture is underpinned by our three organisational behaviours, Stretch, Own it, Make an impact which drive our approach of day-to-day interactions with colleagues and clients, the way we approach decision-making to the questions we ask and the problems we solve.
Employee benefits
- Work from anywhere in Australia for up to one month each year
- An annual allowance to empower you to prioritise your personal wellbeing
- Study support and commitment to supporting professional development
Diversity and inclusion
Strong commitment to all aspects of Diversity and Inclusion through a robust 7 pillar strategy. A growing number of employee-led networks who work to raise awareness and drive continued change. We support over 50 First Nations Communities, helping to secure the communities' future. We encourage applications from Aboriginal and Torres Strait Islander People. We're committed to creating an inclusive workplace where diversity is celebrated. No matter your background or circumstances, we aim to provide an environment where you can thrive.
Content Marketing Manager in Sydney employer: Perpetual Limited
Perpetual Group is an exceptional employer, offering a dynamic work environment in the heart of Sydney, where you can develop your technical accounting expertise while contributing to meaningful financial governance. With a strong commitment to employee wellbeing, professional development, and a culture that celebrates diversity, you'll find ample opportunities for growth and collaboration within our high-performing Group Financial Control team. Join us to make a significant impact in a complex ASX-listed financial services organisation, where your contributions are valued and recognised.
