At a Glance
- Tasks: Lead lifecycle marketing initiatives and optimise retention strategies across Oceania.
- Company: Dynamic company focused on innovative marketing solutions.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Join a supportive team and enhance your career in a fast-paced environment.
- Why this job: Make a real impact in marketing while collaborating with diverse teams.
- Qualifications: 7-10 years in lifecycle marketing with strong data analysis skills.
The predicted salary is between 128453 - 156998 $ per year.
Lead Lifecycle Marketing Manager - Oceania
Own retention and lifecycle orchestration outcomes for Oceania markets by translating demand signals into measurable pipeline and revenue impact.
Role Overview
Position scope, strategic mission, and operating context.
Role Mission
Drive reliable execution in retention and lifecycle orchestration with clear KPI governance, weekly optimization cycles, and high-quality stakeholder communication.
- Business Context
- You will work with cross-functional squads supporting campaigns and delivery systems across Oceania markets.
- This role contributes to our region-country-city operating model and reinforces commercial accountability.
- You will partner with strategy, delivery, and analytics leads to improve execution quality and speed.
- Role Snapshot
- Department: Lifecycle & CRM
- Employment Type: Contract
- Work Model: Hybrid
- Primary Location: Sydney (Hybrid) with Oceania collaboration
- Core Responsibilities
- Own end-to-end delivery for Lifecycle Marketing Manager initiatives, from planning through execution and optimization.
- Translate business goals into KPI trees, sprint priorities, and measurable weekly actions.
- Run structured experiments and document performance learnings for scaling decisions.
- Collaborate with adjacent teams to align creative, technical, and operational dependencies.
- Maintain QA discipline, reporting clarity, and leadership-ready status updates.
Requirements And Qualifications
Capabilities required to perform the role at a high level.
- Required Experience
- 7-10 years of experience in retention and lifecycle orchestration.
- Hands-on capability with Hub Spot, email automation, segmentation.
- Strong communication and stakeholder management in cross-functional environments.
- Data-informed decision making with comfort in KPI and performance analysis.
- Demonstrated ownership mindset with the ability to execute against deadlines.
- Preferred Qualifications
- Experience working across multi-country or multi-region delivery environments.
- Track record improving conversion quality, efficiency, or operational reliability.
- Confidence in SOP documentation and process governance.
- Hiring Process
Structured selection focused on capability, execution quality, and team fit.
- Step 1: Application Review – Capability evidence and role fit are assessed against clear decision criteria.
- Step 2: Role and Experience Screening – Capability evidence and role fit are assessed against clear decision criteria.
- Step 3: Practical Assessment – Capability evidence and role fit are assessed against clear decision criteria.
- Step 4: Leadership Interview – Capability evidence and role fit are assessed against clear decision criteria.
- Step 5: Offer and Onboarding – Capability evidence and role fit are assessed against clear decision criteria.
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Lead Lifecycle Marketing Manager in Sydney employer: Orix Digi
As a Principal Talent Acquisition Specialist in Melbourne, you will thrive in a dynamic hybrid work environment that champions collaboration across Oceania markets. Our company prioritises employee growth through continuous learning opportunities and a culture of innovation, ensuring that your contributions directly impact our global recruiting outcomes. With a strong focus on data-driven decision-making and stakeholder engagement, we offer a rewarding career path where your expertise will be valued and recognised.
