Opus Recruitment Solutions provided pay range
This range is provided by Opus Recruitment Solutions. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
A$90,000.00/yr - A$130,000.00/yr
About the Role:
We are seeking a highly experienced and results-driven Social Media Strategist to lead our organic social media growth. This is a crucial role that will directly impact our brand presence and audience engagement. You will leverage our existing assets, including influencer relationships and high-quality content, to significantly expand our reach and establish our social media presence as best-in-class.
Key Responsibilities: Strategic Planning:
- Develop and implement a comprehensive social media strategy to drive organic audience growth across all platforms (Meta, TikTok, YouTube, etc.).
- Analyze current social media performance and identify opportunities for improvement.
- Conduct competitive analysis and stay up-to-date on the latest social media trends.
- Develop a cohesive social media strategy that ties in perfectly with our YouTube and TikTok channels.
Content Management & Optimization:
- Oversee the creation and curation of engaging and visually appealing content.
- Optimize content for each platform to maximize reach and engagement.
- Clean up and optimize existing YouTube and Meta pages.
- Ensure consistent brand messaging and visual identity across all channels.
Community Engagement:
- Build and nurture a strong online community.
- Monitor social media channels for comments, questions, and feedback.
- Respond to inquiries and engage with followers in a timely and professional manner.
Influencer & Partnership Management:
- Leverage existing relationships with sponsored athletes and influencers to amplify brand messaging.
- Identify and cultivate new partnerships to expand reach and engagement.
- Work with upcoming high-profile partnerships such as LFA/UFC sponsorship.
Performance Analysis & Reporting:
- Track and analyze key social media metrics to measure campaign effectiveness.
- Generate regular reports and provide insights to stakeholders.
- Make data-driven decisions on social media strategy.
Copywriting:
- Create compelling and effective copy for social media posts, ads, and other marketing materials.
Required Skills & Experience:
- Proven track record of success in growing organic social media audiences.
- Extensive experience managing social media accounts for consumer-facing brands.
- Strong understanding of social media analytics and reporting tools.
- Excellent copywriting and communication skills.
- Experience working with influencers and managing partnerships.
- Ability to work independently and as part of a team.
- Around 3 - 7 years of experience, preferably with experience in a larger company's social media team.
- Hunger to move to a smaller, fast-growing company.
Desired Qualities:
- Creative and innovative thinker.
- Results-oriented and data-driven.
- Passionate about social media and digital marketing.
- Ability to thrive in a fast-paced and dynamic environment.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Advertising and Marketing
Industries
- Technology, Information and Media, Social Networking Platforms, and Marketing Services
Social Media Strategist in Brisbane employer: Opus Recruitment Solutions
Join a leading agritech business in North Sydney as a Digital Product Manager, where you'll be part of a dynamic team dedicated to innovation and sustainability. Enjoy a hybrid work model that promotes work-life balance, alongside competitive remuneration and opportunities for professional growth within a supportive culture that values collaboration and creativity. This role not only offers the chance to make a meaningful impact in the agritech sector but also provides access to a network of industry experts and resources to enhance your career development.
Contact Details:
Opus Recruitment Solutions Recruitment Team
