At a Glance
- Tasks: Create engaging social media content and manage influencer partnerships to boost brand awareness.
- Company: Join an award-winning PR agency known for bold, creative work that makes a cultural impact.
- Benefits: Career development, continuous training, flexible work policy, and a collaborative environment.
- Other info: Fast-paced, supportive culture with excellent growth opportunities.
- Why this job: Be part of a dynamic team that values creativity and disrupts the norm in social media.
- Qualifications: 2+ years in social media marketing and a passion for content creation.
The predicted salary is between 63000 - 77000 $ per year.
We're one of the most-awarded PR and social agencies in the country, known for bold, creative-led work that creates cultural impact. As part of the global TBWA Collective, we work side-by-side with our creative counterparts, united by a belief in the power of disruptive ideas. We champion cultural curiosity, collaboration and work that makes brands matter.
ABOUT THE ROLE
This is a role for someone who loves disrupting to create great work; someone who has a passion for social media, is a keen content creator, and has a knack for spotting the perfect influencer or creator. We are seeking a dynamic and results-oriented Social Media Consultant to join our growing team. In this role, you will be responsible for helping develop and execute social-first content, as well as identifying and managing influencer partnerships to drive brand awareness, engagement, and growth.
A DAY IN THE LIFE
- Support development and implementation of comprehensive social media strategies across multiple platforms (e.g., TikTok, Facebook, Instagram, YouTube, etc.)
- Concept, capture and edit engaging lo-fi iPhone content
- Manage and schedule social media posts, ensuring brand consistency and voice
- Manage proactive and reactive community management for key brands
- Analyse social media performance metrics and report on campaign effectiveness
- Identify and research potential influencers and creators who align with relevant brand values and target audiences
- Build and manage relationships with influencers and creators, including negotiating contracts, managing partnerships, and briefing talent
- Stay up to date on the latest social media trends and influencer marketing best practices
- Collaborate with internal teams across marketing, creative, and paid media
SKILLS AND EXPERIENCE
- 2+ years of experience in social media marketing, content creation and/or influencer marketing, ideally within a PR, advertising or social media agency
- Proven experience in developing and executing successful social media campaigns
- Lo-fi content ideation and production
- Understanding of social media analytics and reporting tools
- Excellent written and verbal communication skills
- Experience in scouting and managing influencers and creators
- Creative and strategic thinking with a passion for brand storytelling
- Ability to collaborate with team members, as well as work independently and manage multiple projects and priorities
- Excellent time management and organisational skills
- Proficiency in social media management platforms (e.g., Ads Manager, Klear, CreatorIQ)
WHAT LIFE IS LIKE AT ELEVEN
- Fast paced, collaborative and rewarding
- We're professionals but don't take ourselves too seriously
- We're hard on the work, kind to each other
- Creativity can come from anywhere
- We're flexible, but believe the best stuff happens when we're in the agency together
WHAT WE'LL BRING TO YOU
- Career development: growing and developing all our people is critical to our success – we do so through an always on feedback culture – not just an annual review.
- Training: we have a continuous learning culture, designed to empower our people with the skills and confidence to steward our most important asset: Creativity. We provide a range of internal and external training opportunities, personalised to your individual needs. We also benefit from access to Global Learning Programs.
- Radically open collective: we are a collective, not a network. Each of our offices has its own personality and special skills. We thrive on our difference but are united by our common language of Disruption®. We are flexible, fluid and organic. None of us are as good as all of us.
- Flexibility policy: we work with a level of flexibility that brings the best performance for both the individual and the team around them, with Mondays and Fridays mandatory.
Social Media Consultant in Melbourne employer: Omnicom Oceania Pty Ltd
At TBWA Melbourne, we pride ourselves on being an exceptional employer that fosters a culture of radical collaboration and creativity. Our commitment to employee growth is evident through our continuous learning opportunities and an always-on feedback culture, ensuring that every team member can thrive and contribute to world-class creative solutions. With a flexible work environment and a focus on meaningful projects, we empower our employees to make a real impact while enjoying a supportive and dynamic workplace.
