At a Glance
- Tasks: Lead OKX's growth strategy in Australia, driving market presence and revenue.
- Company: Join a leading crypto exchange reshaping the future of finance.
- Benefits: Enjoy competitive salary, wellness allowances, and comprehensive healthcare.
- Other info: Dynamic environment with opportunities for personal and professional development.
- Why this job: Be at the forefront of crypto innovation and make a real impact.
- Qualifications: 10+ years in commercial strategy with a strong track record in growth.
The predicted salary is between 141750 - 173250 $ per year.
At OKX, we believe that the future will be reshaped by crypto, contributing to every individual's freedom. OKX is a leading crypto exchange and developer of OKX Wallet, providing millions access to crypto trading and decentralized applications (dApps). We are a trusted brand for large institutions seeking access to crypto markets, backed by our Proof of Reserves.
We are looking for a Commercial Director to lead the next phase of OKX's growth in the Australian market. This critical leadership role is responsible for building and executing our commercial strategy to increase market presence, market share, trading volumes, and revenue in Australia.
You will own the commercial growth agenda end-to-end, identifying where and how we win, translating market and customer insights into actionable strategies, developing new growth channels and strategic partnerships, and leading go-to-market initiatives that accelerate customer acquisition, engagement, and trading activity.
As part of a global exchange operating in a fast-evolving industry, you will connect our global capabilities with the needs and opportunities of the Australian market. You will work closely with local and global Product, Marketing, Growth, Operations, Legal & Compliance to ensure our commercial priorities translate into strong execution.
This is a builder role. We are looking for someone who can operate strategically while remaining execution-oriented - someone comfortable creating the commercial playbook, opening doors, testing new growth opportunities, and building the capabilities and team required to scale them.
What You’ll Be Doing
- Own the Australian Commercial Strategy: Develop and execute the commercial strategy and roadmap for Australia, with clear accountability for market share, active customers, trading volume, revenue, and brand recognition.
- Identify the highest-impact growth opportunities across customer segments, products, channels, and partnerships.
- Establish clear commercial priorities, KPIs, and operating rhythms, continuously reviewing performance and reallocating resources toward the highest-impact opportunities.
- Build the Growth Engine: Develop and execute strategies to accelerate customer acquisition, activation, engagement, retention, and trading activity.
- Identify opportunities to strengthen OKX's positioning and competitive differences in Australia.
- Build scalable commercial models and growth channels rather than relying solely on short-term campaigns or individual relationships.
- Work closely with Marketing, Product, and Growth teams to improve customer journeys, propositions, and conversion across the funnel.
- Own the commercial GTM strategy for major products, services, and market initiatives in Australia.
- Develop compelling local value propositions and determine the right customer segments, channels, partnerships, and activation strategies.
- Work cross-functionally with Product, Marketing, Compliance, Operations, and Customer Support to translate GTM strategies into executable plans.
- Develop Strategic Partnerships & Distribution: Identify, evaluate, and structure strategic partnerships that can materially accelerate OKX's growth and market presence in Australia.
- Explore new distribution channels and ecosystem opportunities that extend OKX's reach beyond traditional crypto acquisition channels.
- Navigate a Global and Regulated Environment: Partner closely with Compliance, Legal, and Risk teams to ensure commercial strategies and market initiatives are developed within applicable regulatory requirements.
What We Look For In You
- 10+ years of experience across commercial strategy, business development, growth, partnerships, or related roles, with meaningful leadership responsibility.
- Strong track record of building or materially scaling a business, market, or commercial function, ideally within crypto, fintech, trading, brokerage, financial services, or another highly competitive digital and regulated business.
- Demonstrated ability to drive measurable commercial outcomes including market share, active customers, trading volume, revenue, and brand recognition.
- Strong understanding of the Australian market, with the ability to identify local customer behaviours, competitive dynamics, and growth opportunities.
- Strong commercial judgement with the ability to move between strategy and hands-on execution.
- Proven experience developing GTM strategies and translating them into successful market execution.
- Demonstrated ability to originate, structure, and negotiate strategic partnerships and commercial arrangements.
- Strong analytical capabilities and comfort using data to diagnose performance, prioritise opportunities, and make commercial decisions.
- Excellent communication, negotiation, and stakeholder-management skills, including the ability to influence senior stakeholders in a global matrix organisation.
- Comfortable operating in an entrepreneurial, fast-moving environment where priorities evolve quickly and leaders are expected to build rather than simply manage.
- Genuine interest in blockchain technology, digital assets, and the evolution of financial markets.
Nice-To-Haves
- Experience at a crypto exchange or platform.
- Strong understanding of crypto trading products, customer segments, and market structure.
- Experience in trading, brokerage, derivatives, fintech, or other transaction-driven businesses where commercial success is measured through customer trading activity and AUM.
- Existing relationships across Australia's crypto, fintech, institutional, payments, or broader financial-services ecosystem.
- Experience working across global and cross-cultural teams, particularly within an international technology or financial-services organisation.
- Familiarity with Australia's regulatory environment for digital assets and financial services.
- Degree in Business, Finance, Economics, or a related discipline.
What Success Looks Like
Success in this role means building a sustainable commercial engine for OKX Australia. You will have established a clear strategy for where and how OKX wins in the Australian market, built the team and partnerships required to execute against it, strengthened our local market presence, and created measurable improvement across market share, active customers, trading volume, revenue, and brand recognition. You will have created a sustainable, commercial operating model that combines the scale and capabilities of a global exchange with strong local market execution.
L&D programs and education subsidy for employees' growth and development, various team building programs and company events, wellness and meal allowances, comprehensive healthcare schemes for employees and dependants.
Australia Commercial Growth Director in Sydney employer: OKX Group
OKX Group fosters a friendly, rewarding, and diverse work environment, driven by core principles such as 'We Before Me' and 'Do the Right Thing'. Employees have opportunities for professional growth through various roles in affiliate management, communications, and strategic partnerships within the rapidly evolving crypto industry. The company is committed to reshaping the future of finance, providing a stable and innovative workplace for its team members.