Reporting to the Social Media Manager at Muscle Nation HQ in Brisbane, this is a content role for someone one to two years into their career.
You'll create content for TikTok and three Instagram accounts (Main, Food and Mens). Most of your week is spent filming, being on camera and editing. You'll come up with your own ideas as well as working from the content calendar, and you'll be in videos regularly, so you need to be comfortable in front of the camera.
Around the content, you'll help keep the accounts running by writing captions, getting posts scheduled, and keeping an eye on what's working.
Key responsibilities
Film, appear in and edit short-form video for TikTok, Instagram Reels and Stories across activewear, supplements and food
Come up with content ideas each week and pitch them to the social team
Create content for new collection drops, product launches and sales, working from the content calendar
Jump on trends, sounds and formats quickly, and adapt them so they suit Muscle Nation
Shoot photo and video for Stories, carousels and day-to-day posts
Capture behind the scenes content at shoots, events, athlete sessions and around the office
Write captions and on-screen text in brand voice
Schedule and publish posts across accounts
Track how content performs and share what you've learned with the team
About you
One to two years creating social content, whether in a role, freelance work, an internship or building your own channels
Confident filming and editing short-form video on a phone
Strong CapCut skills. Premiere Pro or Canva experience is a bonus
Comfortable on camera, including talking to camera, try-ons and product demos
A good understanding of how TikTok and Instagram work, including hooks, trends and what gets shared
Solid writing skills for captions and on-screen text
Capable of working in a fast-paced environment with consistent turnaround times
Interested in health and fitness, and happy to film in the gym and the kitchen
Links to your own social profiles or content you've made for a brand are required with your application
Full working rights in Australia
Work for one of Australia's leading fitness brands, founded right here in Brisbane
Make content every day for accounts with a large, engaged audience
Learn directly from an experienced social and creative team
A brand-new, custom-built studio to shoot in
Huge staff discounts across all Muscle Nation products
Unlimited access to Muscle Nation products while you're in the office
A brand-new office with a relaxed dress code, so wear whatever you're comfortable in
HOW YOU CAN APPLY
Please apply directly to this advertisement as we are not accepting applications from recruitment agencies. The interview process will include face-to-face or phone interviews where necessary.
As this is a hands-on content role, we are unable to consider applications without links to your social profiles or examples of content you've made.
About us
Muscle Nation is one of Australia's leading and fastest-growing brands in activewear, supplements, and food. We pride ourselves on being a family-oriented business with a strong sense of community, creativity, and innovation. Our products, digital presence, and connection with our customers are central to our growth and success, and we are constantly looking for new ways to enhance our impact.
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Social Content Producer – On-Camera, Short-Form Video in Brisbane employer: Muscle Nation Pty
Muscle Nation is an exceptional employer located in Brisbane, offering a vibrant work culture that fosters creativity and innovation. As a Video Editor, you'll have the opportunity to learn from an experienced in-house creative team while working on diverse projects across social media and advertising. With benefits like huge staff discounts, unlimited access to products, and a relaxed dress code, you'll thrive in an environment that values both personal and professional growth.
