Freelance Marketing Data Engineer / Attribution Specialist
Contract: ~1 month (project-based) | Start: ASAP | Location: Sydney based | Rate: Flexible - open to discussion
I'm looking for an experienced Marketing Data / Attribution Specialist to support a short-term but meaningful data and attribution project for one of our clients. The engagement focuses on building a future‐proof, first‐party attribution setup across paid media, web and app environments.
The Project
Our client is designing a reliable attribution architecture that unifies advertising identifiers across the full customer journey – from ads to website to mobile apps.
Your Responsibilities
- Define the best data‐flow approach (e.g., Amplitude CDI vs direct warehouse integration)
- Implement correct identifier capture and routing across platforms
- Integrate event data across web, app and ad ecosystems
- Lay the foundations for a multi‐touch attribution model using first‐party data
- Evaluate and design the optimal attribution and data architecture
- Ensure identifiers captured on‐site flow correctly into GA4, Meta CAPI, Google Ads, data warehouse, Amplitude
- Implement event instrumentation and platform‐specific routing
- Support identity resolution and audience activation use cases
Required Skills & Experience
- Strong experience across Marketing Analytics and Data Engineering
- Hands‐on with event tracking & instrumentation, CDPs and MarTech data architecture, data warehousing patterns, identity resolution
- Solid understanding of Google and Meta ecosystems
- Comfortable working independently on a defined project
Why This Role
- Short, well‐defined project with real impact
- Work on modern, first‐party attribution architecture
- Flexible, freelance engagement
If you're interested – or know someone who'd be a great fit – feel free to reach out directly.
Attribution Implementation Specialist in Sydney employer: Motion Recruitment
Join a dynamic team in Sydney where creativity meets strategy, and your ideas can truly shine. As a Social Creative Designer, you'll enjoy a collaborative work culture that values innovation and encourages professional growth, all while working on exciting campaigns for diverse clients. With a hybrid working model and competitive salary, this role offers the perfect balance of flexibility and opportunity to make a meaningful impact in the world of social media.
