At a Glance
- Tasks: Drive social media strategy and create engaging content to boost brand visibility.
- Company: Join a high-profile national industry body in the heart of Sydney.
- Benefits: Competitive salary, flexible hours, and remote work options.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Shape a national brand's online presence and connect with communities.
- Qualifications: 4+ years in social media strategy and exceptional content creation skills.
The predicted salary is between 63000 - 77000 $ per year.
Our CBD-based client and high-profile national industry body has a permanent full-time opportunity for a Social Media Manager to work within a marketing and content team and deliver content across education, membership, and event products.
The successful applicant will drive social media strategy to grow engagement, enhance brand visibility, and support lead generation across education, membership, and events.
Key responsibilities include:
- Develop the social media strategy and plan with clear objectives aimed at driving engagement and growth across all key channels
- Oversee all paid and organic social media initiatives
- Create engaging social content that resonates with key target audiences
- Collaborate with the company's media agency to align paid strategies with organic efforts
- Manage the social media content calendar to enhance the customer experience
- Oversee the creative direction and tone of social content
- Work collaboratively across the business to align the social media content plan.
Key requirements include:
- A minimum of 4 years’ experience driving and executing social media strategies
- Strong analytical skills with a focus on goal-setting, audience insights, and data-driven content optimisation
- Exceptional content creator with a knack for crafting engaging, brand-aligned copy
- Proficient in using social media management tools for scheduling, monitoring, analysing, and reporting
- An understanding of social algorithms and the agility to adapt to changes for maximum impact
- Confident communicator with excellent interpersonal skills.
This opportunity is available immediately and offers a competitive salary with flexibility around core hours and remote working. If you’re passionate about building online communities and delivering results through content and campaigns, this is your chance to shape a national industry body's social presence.
Social Media Manager in Sydney employer: Macpeople
Macpeople is an excellent employer for creative professionals, offering a dynamic freelance environment where you can thrive on diverse projects that challenge your design skills. With a strong emphasis on autonomy and quality, you'll enjoy the flexibility to manage your own schedule while contributing to impactful brand collateral. The supportive work culture fosters collaboration and innovation, making it an ideal place for designers looking to elevate their careers in a vibrant setting.
