At a Glance
- Tasks: Elevate our digital presence through website management and high-performing campaigns.
- Company: Join Knotwood, a leading Australian manufacturer with a commitment to quality and sustainability.
- Benefits: Enjoy competitive salary, flexible hours, and professional growth opportunities.
- Other info: Collaborative environment with a focus on innovation and career advancement.
- Why this job: Make an impact in a creative team while mastering digital marketing skills.
- Qualifications: 3+ years in digital marketing with expertise in WordPress, SEO, and PPC.
The predicted salary is between 88920 - 108680 $ per year.
Knotwood is a leading Australian-owned manufacturer of architectural aluminium systems that deliver the timeless look of wood - without the maintenance. With over 15 years of innovation and a commitment to quality, we’ve earned a reputation for combining performance, style, and sustainability in residential and commercial projects across the globe. As we continue to grow, we’re looking for a skilled Digital Marketing Specialist to join our marketing team and help elevate our digital presence.
Your Role
As a Digital Marketing Specialist, you’ll play a pivotal role in enhancing our digital footprint, managing our websites, and delivering high-performing campaigns across multiple platforms.
Key Responsibilities
- Design, build, and maintain WordPress websites that deliver great user experience, performance, and functionality
- Plan and implement effective SEO strategies to boost organic rankings and attract relevant traffic
- Manage and optimise PPC campaigns on platforms such as Google Ads
- Execute paid social campaigns on Meta platforms, including creative development and performance tracking
- Monitor and analyse campaign performance and deliver actionable insights to improve ROI
- Collaborate with teams across the business to ensure digital marketing supports broader goals
- Stay current with the latest digital marketing and web development trends and best practices
What We’re Looking For
- 3+ years of experience in digital marketing with proven focus on WordPress, SEO, and PPC
- Strong proficiency in PHP and JavaScript
- Experience managing paid ad campaigns on Meta (Facebook/Instagram)
- Solid understanding of SEO principles, keyword research, and analytics tools (e.g., Google Analytics, SEMrush)
- Hands-on experience with Google Ads and other PPC platforms
- Comfortable working within WordPress CMS, including theme and plugin development
- Attention to detail and strong problem-solving skills
- Self-motivated with the ability to work both independently and collaboratively
- Strong written and verbal communication skills
Bonus Points
- Experience with other CMS platforms (e.g., Drupal, Joomla)
- Working knowledge of HTML, CSS, and front-end frameworks
- Familiarity with A/B testing and CRO strategies
- Experience with marketing automation tools (e.g., HubSpot, Mailchimp)
- Experience or interest in AI.
What We Offer
- Competitive salary + performance-based bonuses
- Flexible working hours
- Professional growth opportunities
- A creative, collaborative team environment
Digital Marketing Specialist employer: Knotwood
Knotwood is an exceptional employer located in Southport, Gold Coast QLD, offering a vibrant work culture that fosters creativity and innovation in product design. Employees benefit from a collaborative environment where they can see their designs come to life, alongside opportunities for professional growth within a global market. With a focus on high-quality architectural solutions, Knotwood provides a unique chance to contribute to sustainable design while working with cutting-edge materials and technologies.