Head of Revenue

We've built something rare.

Henderson Advocacy is Australia's leading buyers agency.

We've purchased over $1B in property, secure 83% of deals off-market, and run one of the most powerful education-driven marketing engines in the country.

We've proven the model.

Now we're scaling it.

We need someone who can own the commercial engine that makes that happen.

This is not a sales management role.

A Sales Manager already runs the day‑to‑day team.

The Head of Revenue sits above that: owning revenue strategy, new channel development, marketing accountability, partnership growth, and commercial tests across the Henderson group.

You'll work directly with Jack every day.

If you want to be close to how a high‑growth property business thinks, makes decisions, and moves fast, this is that seat.

If you move at founder speed, build things that last, and own results without being asked, this is the biggest commercial role Henderson has ever hired for.

Mission

Own revenue growth across the Henderson group.

Improve what works.

Build what doesn't exist yet.

Make sure nothing falls through the cracks: across sales, marketing, partnerships, and new channels.

• What You'll Own
• Revenue Growth & Performance
• Own the revenue growth plan across the Henderson group
• Improve close rates, average client value, and referral volume
• Allocate roughly 20% of monthly growth budget to new tests with clear hypotheses, timeframes, and go/kill decisions
• Track performance weekly against CAC, LTV, and ROAS. Cut what isn't working. Back what is
• Build revenue channels that don't depend on Jack's personal brand or paid acquisition alone
• Sales Leadership & Partnership Development
• Own the performance of the sales team: conversion rates, pipeline health, closing ratios, and team development
• Coach closers and setters, run deal reviews, and hold the standard
• Identify and build referral relationships with accountants, brokers, lawyers, financial planners, and corporate networks
• Build partnership channels that generate consistent pipeline, not one‑off introductions
• Strategic Project Execution
• Take a raw idea and turn it into a structured test, fast
• Define the offer, channel, budget, owner, timeline, and success criteria before anything launches
• Deploy the internal team, agencies, and contractors to execute

Examples: new offer launches, paid webinar funnels, corporate wealth events, client reactivation campaigns.

• Marketing Accountability
• Hold the marketing team and external agencies to commercial results
• Judge everything by CAC, LTV, and ROAS. Not impressions, not follower counts
• Work with the marketing team to tighten the funnel from first touch to signed client
• What Success Looks Like
• Revenue growing quarter on quarter across the Henderson group
• New funnels built and validated through fast, structured testing
• Sales team conversion improving on a clear upward trend
• Partner and referral channels generating consistent, growing pipeline
• Shorter time from idea to market test
• Who This Is For
• Proven experience running sales, revenue, or commercial teams
• The ability to take a rough idea and have it in market the same day
• Strong grasp of sales funnels, lead generation, marketing performance, and partnership development
• A data‑first approach: you track what matters and ignore what doesn't
• You move fast, ship before it's perfect, and iterate on real results
• This Role Isn't For You If
• You need time to find your feet before contributing
• You'd rather get it perfect than get it out
• You're more comfortable managing up than driving outcomes
• Uncertainty makes you slow down instead of speed up
• Speed Is the Job

This business moves fast.

An idea floated at 9am can be live and pulling data by end of day.

New offers, new funnels, new tests: launched, measured, and either killed or backed within 48 hours.

If shipping something imperfect today makes you uncomfortable, this isn't the right fit.

If it's how you prefer to operate, keep reading.

• Strong Preference For
• Background in high‑ticket sales, financial services, property, or performance marketing
• Experience running or working inside a marketing funnel: lead gen, VSL, webinar, or paid acquisition
• Someone who owns an investment property. You'll understand what our clients are actually going through in a way that's hard to teach

Compensation

• $150K-$180K base, depending on experience
• Performance bonuses tied to revenue results
• OTE $200K-$300K plus for the right person delivering
• Quarterly retreats, annual international trips, and a culture that pays for performance
• You'll be in the room with Jack daily, not reporting from a distance

We're hiring one person for this role. The right one.

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