Marketing Coordinator in Willoughby

Marketing Coordinator in Willoughby

Willoughby Full-Time On-site
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As our Marketing Coordinator, you will serve as the central operational link between practice leadership and our external digital specialists (SEO, Google Ads/PPC, Meta Ads, and web developers). You will also take hands-on ownership of our localized Google Business Profiles, CRM-driven campaigns, and direct B2B GP mail programs.

This is a flexible, 15-hour per week role. You will work primarily from home with occasional check-ins/work sessions at our modern clinic/office suite in Chatswood, NSW.

As our Marketing Coordinator, you will serve as the central operational link between practice leadership and our external digital specialists (SEO, Google Ads/PPC, Meta Ads, and web developers). You will also take hands-on ownership of our localized Google Business Profiles, CRM-driven campaigns, and direct B2B GP mail programs.

This is a flexible, 15-hour per week role. You will work primarily from home with occasional check-ins/work sessions at our modern clinic/office suite in Chatswood, NSW.

Key Responsibilities

1. Digital Agency & Vendor Coordination

  • Act as the daily liaison for external digital marketing agencies (PPC/Google Ads, Meta/Facebook/Instagram Ads, SEO, and web/IT developers).
  • Track campaign timelines, deliverables, asset approvals, and monthly performance reports.
  • Ensure clinic locations, operating schedules, pricing updates, and doctor profiles are accurately reflected across all ad campaigns and landing pages.

2. Local SEO & Google Business Profiles (GBP)

  • Manage and optimise Google Business Profiles across our national network of clinic locations.
  • Ensure strict NAP (Name, Address, Phone) consistency, update operating hours, upload fresh clinic photos, and coordinate promotional Google Posts.
  • Monitor incoming Google reviews across all brands and ensure timely, professional responses.

3. B2B GP & Medical Outreach Program

  • Coordinate and manage our quarterly GP Desk Pack mailing program to medical practices within our clinic catchments:
    • Maintain clean, verified postal databases of local GP clinics.
    • Coordinate printing and fulfillment of branded referral pads, doctor introduction letters, and clinical memos.
    • Track outreach dispatch and monitor inbound GP referral patterns.

4. Multi-Brand Campaign Support

  • Assist with campaign delivery and localized marketing collateral for HeartCheck Australia and Employfit (corporate wellness and B2B employer outreach).
  • Assist with simple content updates across WordPress (Elementor) and our CRM/marketing automation platform (GoHighLevel) as needed.

About You

  • Experience: 2+ years of experience in marketing coordination, digital marketing, or marketing administration (experience in healthcare, medical clinics, or multi-location services is highly regarded).
  • Vendor Management: Confident liaising with digital specialists (SEO, Google Ads, Meta Ads, web developers) and holding teams accountable to briefs.
  • Local Search Savvy: Practical experience managing and updating Google Business Profiles and local citations.
  • Organization & Detail: Strong organizational and project management skills; ability to juggle tasks across multiple brands in a focused 10 hours per week.
  • Communication: Excellent written and verbal communication skills with a professional, polished tone suitable for peer-to-peer medical communication.
  • Location: Based in Sydney with the ability to attend our Chatswood office when required.

What We Offer

  • Genuine Flexibility: Choose your hours across the week to suit your lifestyle, study, or other commitments.
  • Hybrid Working: Convenient mix of remote work and a modern Chatswood office base.
  • Autonomy & Impact: Work directly with the practice directors and business owners—no bureaucracy or red tape.
  • Opportunity to Grow: Potential to increase hours as our national network and brand portfolio continue to expand.

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Marketing Coordinator in Willoughby employer: Heartcheck Australia

Heartcheck Australia offers a flexible working environment with remote opportunities, allowing employees to balance their professional and personal lives effectively. The company fosters collaboration between clinic leadership and digital specialists, providing a dynamic work culture that encourages innovation in healthcare marketing. Employees can expect to engage in diverse campaigns across multiple brands, enhancing their skills in local SEO and digital marketing.

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Contact Details:

Heartcheck Australia Recruitment Team