Senior Activations Manager in Melbourne

We're looking for a Senior Activations Manager (Paid Search) with strong experience in Search to join our Platform team at Kaimera. This role will be based in the Havas Village in Melbourne (Richmond).

About Kaimera

Kaimera is a full-service media agency built on a foundation of transparency and trust. Digital is at the core of everything we do, but it is the people who are the heart & soul of Kaimera. We are people clients trust to deliver growth and success to their businesses. As a full-service agency, we specialise in Communications Strategy, Media Planning, Trading, Digital, Social, SEO, PPC, Analytics, and Mobile.

About the role

The Senior Activations Manager plays a crucial role in driving digital media success for our clients. With at least five years of experience, you will lead the strategy, execution, and optimisation of performance-driven digital media campaigns. The Senior Digital Manager is responsible for the full campaign lifecycle, from initial planning and budget allocation through ongoing analysis, reporting, and strategic adjustments. Creative thinking, strong presentation skills, and rock-solid implementation are the keys to success for the role of Senior Digital Manager at Kaimera.

Key Responsibilities

• Strategic Leadership: Develop and implement comprehensive digital media strategies aligned with client objectives and budget. Proactively identify opportunities for growth and innovation.
• Campaign Management: Oversee the execution and optimisation of performance campaigns across various digital channels (e.g., search, social, & display). Ensure campaigns are delivered on time and within budget.
• Performance Analysis: Lead the analysis of campaign performance data, identifying key trends, insights, and areas for improvement. Develop and deliver insightful reports to clients, clearly communicating results and recommendations.
• Team Leadership & Development: Manage and develop a team of performance specialists & coordinators, providing guidance, support, and development opportunities.
• Client Communication: Build and maintain strong relationships with clients, acting as a trusted advisor on digital media strategy and performance.
• Budget Management: Develop and manage campaign budgets, ensuring efficient allocation of resources and maximising ROI.
• Vendor Management: Collaborate with external vendors and partners as needed to support campaign execution and optimisation.
• Industry Knowledge: Stay up-to-date on the latest trends and best practices in digital media marketing, sharing knowledge with the team and contributing to agency thought leadership.

Required Skills & Experience

• A minimum of 5 years of experience in programmatic marketing, with a proven track record of success.
• Strong understanding of digital media channels, platforms, and technologies.
• Expertise in performance marketing metrics, data analysis, and reporting.
• Experience with campaign management tools and platforms (e.g., Google Ads, Search Ads 360, PMax, Facebook Ads Manager, etc.).
• Excellent communication, presentation, and interpersonal skills.
• Proven experience in leading and developing teams.
• Strong analytical and problem-solving skills.
• Ability to manage multiple projects simultaneously and prioritise effectively.
• A passion for digital media and a commitment to delivering exceptional results.

At Kaimera, we believe that when you thrive, our clients succeed. If you're looking for meaningful work, a collaborative, no-hierarchy environment, and a place where every contribution is valued, you've found it. Come join a team that’s redefining media and having a great time doing it!