At a Glance
- Tasks: Manage digital and offline marketing, including social media, website updates, and print materials.
- Company: Join a young, innovative team at Hamer Offroad, leaders in 4x4 accessories.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Fast-paced, collaborative culture with a focus on creativity and innovation.
- Why this job: Be part of a passionate team creating visually striking and functional products.
- Qualifications: 2+ years in marketing, strong analytical skills, and experience with PPC campaigns.
The predicted salary is between 70000 - 75000 $ per year.
Hamer Offroad specialises in premium 4x4 accessories, off-road parts, mechanical services and vehicle fitment solutions for Ford Ranger, Toyota, Lexus, RAM and other leading 4WD, SUV and utility vehicles. We differentiate ourselves from traditional brands by continually innovating, refining our product range, and staying ahead of market trends. Our company is led by a young and passionate team united by a common goal - visually striking and highly functional products.
Due to continued business demand, we are seeking a Marketing Assistant who will be directly reporting to the Marketing and VIC Operations Manager. You will be joining the Marketing team in the Head Office (location: 104 Fox Drive, Dandenong South, VIC 3175).
About the Role: This is a full-time Marketing Assistant role covering both digital and offline marketing. You will manage website updates, social media, and email campaigns, while also coordinating printed marketing materials like brochures, banners, flags, and magazines. You will collaborate closely with the Marketing and VIC Operations Manager as well as the Design and Content teams, support paid advertising on Meta and Google, and use AI tools to work more efficiently across content and reporting.
What you will be doing:
- Take ownership of all marketing activities and ensure deadlines are met
- Manage website content and social media channels - including updates for new product releases
- Coordinate offline/print marketing materials - brochures, banners, flags, magazines, and other collateral
- Support graphic content creation and coordinate closely with our Graphic Design team
- Plan and create EDMs (email campaigns) for B2C and B2B audiences predominately using Klaviyo
- Work with the Marketing Manager to set up and manage paid campaigns, predominantly across Meta and Google
- Collaborate with our global team, including the Webmaster, Content Creator, and Graphic Designer
- Research and analyse competitor advertising and marketing strategies
- Track, report, and analyse website analytics and PPC campaign performance
- Execute A/B tests, collect and analyse data, and identify trends/insights to maximise ROI on ad spend
- Assist the management team with other tasks to support efficient marketing operations
- Use AI tools to work more efficiently across content, campaigns, and reporting
About You: To be successful in this position, you will ideally have:
- At least two (2) years of experience in a marketing or communications role
- Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
- Experience in setting up and optimising Google Adwords campaigns
- Well-versed in performance marketing, conversion, and online customer acquisition
- Up-to-date with the latest trends and best practices in search engine marketing
- In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Strong analytical skills and experience generating SEM reports
- Familiarity with A/B and multivariate experiments
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- Strong organisation and prioritisation skills
- Strong attention to detail
- Strong written and oral communication skills
- Ability to work well in a fast-paced, collaborative environment
- A sense of aesthetics and a love for great copy and witty communication
- Must hold current driver’s licence
Remuneration: This is subject to your skills, qualifications and experience, but it will be within a salary range of between $70,000 - $75,000 per annum + superannuation.
Learn more about us:
- Website: www.hamer4x4.com.au
- Facebook: www.facebook.com/hameroffroad/
- Instagram: www.instagram.com/hamer4x4/
- TikTok: @hamer4x4australia
- LinkedIn: company/hamer-4x4
- YouTube: @Hamer4x4Australia
Marketing Assistant employer: Hamer Offroad
Hamer Offroad is an exceptional employer, offering a dynamic work environment in Oran Park, NSW, where innovation and passion drive our team. We provide our Motor Mechanics with opportunities for professional growth, competitive remuneration, and a culture that values quality workmanship and collaboration. Join us to be part of a young, enthusiastic team dedicated to delivering premium 4WD solutions and enhancing your skills in a thriving automotive workshop.
