At a Glance
- Tasks: Execute and optimise CRM campaigns across email, SMS, and push notifications.
- Company: Join a leading international sports league with a focus on fan engagement.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Fast-paced environment with collaboration across multiple teams.
- Why this job: Make an impact in the sports industry while engaging with passionate fans.
- Qualifications: Bachelor’s degree and 3-5 years of CRM/marketing experience required.
The predicted salary is between 92060 - 112518 $ per year.
We are looking for a CRM Marketing Specialist to join the Fan Engagement Marketing team of a leading international sports league. This role will focus on executing and optimizing outbound CRM campaigns across email, SMS, and push channels to drive fan acquisition, engagement, and lifecycle growth.
Responsibilities
- Execute end-to-end CRM campaigns across email, SMS, and push notifications
- Manage audience segmentation, campaign build, QA, personalization, and deployment
- Optimize lifecycle campaigns (onboarding, reactivation) to improve fan LTV
- Design and analyze A/B and multivariate tests to improve performance
- Leverage insights, analytics, and automation tools for continuous optimization
- Collaborate with Marketing, Data & Analytics, MarTech, Product Marketing, and external vendors
Qualifications
- Bachelor’s degree with 3–5 years of relevant CRM/marketing experience
- Hands-on experience with CRM and marketing automation platforms (Adobe tools, SFMC, Epsilon, etc.)
- Strong understanding of CRM KPIs, reporting, and performance metrics
- HTML editing skills; working knowledge of Photoshop
- Strong communication, project management, and organizational skills
- Ability to thrive in a fast-paced, high-volume environment
CRM Marketing Specialist in Sydney employer: GreenTree Advisory Services Pvt Ltd
As a Fan Engagement CRM Campaigns Lead, you'll thrive in a dynamic and inclusive work environment that prioritises employee well-being and professional growth. Our company offers competitive benefits, a collaborative culture, and unique opportunities for career advancement, all set against the vibrant backdrop of our location, which fosters creativity and innovation. Join us to make a meaningful impact while enjoying a supportive atmosphere that values your contributions.
Contact Details:
GreenTree Advisory Services Pvt Ltd Recruitment Team
