At a Glance
- Tasks: Drive sales and growth through innovative marketing campaigns for KFC restaurants.
- Company: Join Collins Foods, a leading global restaurant operator with a fun culture.
- Benefits: Enjoy flexible work options, 13 paid recharge days, and discounts on your favourite menu items.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
- Why this job: Be part of an iconic brand and make a real impact in the restaurant industry.
- Qualifications: 2-3 years in marketing with strong communication and creative skills.
The predicted salary is between 62100 - 75900 $ per year.
Who are Collins Foods
Collins Foods is an ASX listed entity proudly employing over 20,000 people globally. With a vision to be the World’s Top Restaurant Operator, we operate KFC restaurants in Australia, Germany and the Netherlands.
About the Role
We’ve got an exciting opportunity for an energetic & zealous Marketing Specialist to join our KFC team on 12/18 months parental leave cover. The role of the Marketing Specialist is to drive sales, transactions and growth by supporting restaurants to execute national marketing activities and drive localised marketing programs and activity.
Why work for Collins Foods?
- Access up to 13 paid "Recharge Days" per year. That's a 4-day working week every 4 weeks
- Flexible working arrangements, including WFH options 1 day per week*
- Commitment to 25% energy reduction by 2026
- Be a part of an exciting household name Brand
- Join a fun and energetic team
- Enjoy discounts on your Favourite menu item
What you will be doing
- Supporting the development of national marketing campaign creative and brand activations ensuring cut through, consistency to support of local stores
- Develop and execute end to end, local store marketing plans, including new store, remodel and distressed store plans, to drive store sales and transactions. This includes paid media, local campaigns and in-store activations.
- Liaise with sponsorship and community partners to plan and execute brand activations
- Work with delivery partners to drive operational effectiveness and sales through the delivery channel
- Monitor and report on brand and media performance, as well as post campaign reporting
- Day to day liaison with creative and media agencies
- Support internal stakeholders with ad-hoc marketing support
- Developing and executing all customer facing communications in restaurant
About you
- 2-3 years’ experience in marketing, communications or a similar role
- Demonstrated experience developing and delivering multi-channel marketing campaigns within budget and to deadline
- Experience working within brand guidelines to maintain consistency across channels
- Experience briefing and coordinating creative and media agencies
- Experience coordinating local area marketing programs, including events
- Demonstrated experience with Adobe Creative Cloud.
- High level of attention to detail
- Highly developed and effective written and verbal communication skills, with an engaging and energetic communication style
- Previous experience analysing large sets of data to develop insight lead marketing plans that drive and support business decisions and strategies
- Strong interpersonal skills and confidence to develop effective relationships with various stakeholders to influence and deliver outcomes
- Ability to multitask and work on multiple, simultaneous projects
- Ability to be proactive, provide independent thinking and insights and offer thought leadership, taking ownership and accountability of areas of responsibility
Residential Contracts Specialist employer: Gallery Homes
Collins Foods is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for a Marketing Specialist looking to make a significant impact in the fast-paced food industry. With a strong focus on employee growth and development, you will have access to various training opportunities and the chance to work alongside passionate professionals dedicated to driving brand success across KFC locations in Australia. Enjoy the unique advantage of being part of a company that values innovation and creativity while providing a supportive environment to thrive in your career.
