Job Description
Our client is a global leader in the fintech space, combining education and technology to help clients engage confidently in financial markets. As the business enters a critical phase of operational transformation in Australia, an opportunity has arisen for an experienced, hands-on operator to join the team in Sydney. This is an operator-style Marketing and Operations role, not a purely strategic marketing position. It's a hands-on role suited to a proactive go-getter who takes ownership, fixes problems, and delivers results.
- Owning lead generation and conversion end to end, with a deep understanding of how marketing drives traffic and how that traffic converts.
- Mapping the full customer journey to identify where prospects drop off and why, and fixing it.
- Ensuring marketing campaigns convert into event attendance and sales, not just clicks.
- Getting hands-on when needed e.g. creating a dummy sign-up to test and report on the actual customer experience.
- Handling compliance-aware marketing, supported administratively by the in-house Risk & Compliance Manager.
- Acting as the escalation point for operational and client issues.
- Owning client retention and reducing churn.
- Driving operational performance and efficiencies across marketing, sales, events and client services.
- Reporting on key business metrics using Salesforce and Go High Level (or similar CRM/marketing automation tools).
- Leading training and capability development across the teams overseen.
- Improving structure and accountability across teams, and leading them through change.
- Managing operational budgets and improving ROI.
- Overseeing event and programme delivery through the Events Coordinator.
About the Candidate
- Proven experience as a strong operator, someone who takes ownership and gets things done, not just a manager.
- Deep understanding of lead generation, conversion, and the customer journey.
- Experience leading cross-functional and remote/offshore teams.
- Comfortable and hands-on with CRM/marketing automation platforms such as Salesforce and Go High Level.
- Commercial mindset, with the ability to balance revenue, cost and performance considerations.
- Resilient, decisive, and comfortable making tough calls.
- A solution-oriented, non-precious attitude.
- Background in a B2C business is preferred; investing industry knowledge is a plus but not required - full training and onboarding will be provided for the right candidate.
Join a well-established organisation with a strong market reputation. Genuine long-term career progression opportunities on offer, as the business continues to expand.
Marketing And Operations Manager in Sydney employer: Everi Pty
QT Melbourne is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about delivering unique event experiences. With a focus on employee growth and development, team members are encouraged to thrive in a fast-paced environment while enjoying the benefits of working in a vibrant theatre district. Join us to be part of a collaborative team that values creativity and excellence in every event we host.
