At a Glance
- Tasks: Create engaging content and run ad campaigns to promote Enroute's innovative software.
- Company: Join a dynamic Melbourne startup revolutionising the automotive industry.
- Benefits: Paid part-time role with flexible hours, superannuation, and potential for full-time.
- Other info: Perfect for students looking to kickstart their career in a supportive environment.
- Why this job: Gain hands-on marketing experience while making a real impact in a growing company.
- Qualifications: Creative mindset with basic filming and editing skills; passion for marketing.
The predicted salary is between 2025 - 2475 $ per month.
We're looking for a creative, hands-on marketer to plan and make the content and ads that bring workshops to Enroute.
Enroute Tech is a small, growing Melbourne startup building software for the automotive industry.
Our first product, Enroute Workshop, helps independent workshops run their whole day in one place: bookings, quotes, work orders, invoices and reports.
You'll turn what we build into content and campaigns that get workshop owners to book a demo, starting with Enroute Workshop for independent mechanical, diesel, panel and auto electrical workshops, and later every Enroute product.
At first you'll make content and run campaigns with guidance from the team.
As you grow, you'll take over the planning: the content calendar, campaign ideas and ad tests.
You'll work closely with the product team, with a weekly check-in to review results and plan the next week.
We're looking for someone to start as soon as possible, and we're reviewing applications as they come in.
The role is 2–3 days a week, with the opportunity to go full-time as Enroute grows.
It's hybrid, split between our office, workshop visits and remote work.
Students are welcome to apply.
Responsibilities
- Plan and film content, on-site at workshops and in the office
- Edit short-form videos for our social channels
- Design daily and weekly posts, static graphics and ad creatives
- Create customer stories that show the value of our products
- Run and improve campaigns on Meta (Facebook and Instagram), Linked In and Google Ads
- Set up A/B tests on hooks, creatives and audiences, and learn from the results
- Track the numbers that matter: demo bookings, cost per lead and click-through rate
- Help improve our website pages and demo funnel so more visitors book a demo
- Research winning content in our space and beyond, then turn it into ours and pitch new ideas
- Share a short weekly update on what worked, what didn't and what's next
- Join team stand-ups, share ideas with the product team and talk to customers to understand what matters to them
Requirements
- A creative mind, with a portfolio or examples of content you've made (uni, personal or freelance work all count)
- Basic filming and editing skills, using tools like Cap Cut, Canva or similar
- Basic knowledge of Meta Ads and how A/B testing works; we'll teach you the rest
- The ability to explain your ideas clearly, in writing and in person
- An eye for spotting winning content and working out why it works
- Commitment to grow with us; we'd love someone who can stay at least 6–12 months
- Nice to have
- Experience with Linked In Ads or Google Ads
- B2B or Saa S marketing experience
- Interest in cars, trucks or the automotive industry
- A driver's licence, which makes workshop shoots easier
Benefits
- A paid part-time role with super, paid leave and pay based on experience
- A path to a full-time role as Enroute grows
- Hybrid work: our office is in Dandenong South, but you won't need to be there every day
- Hands-on experience running real ad campaigns with real budgets
- A portfolio of shipped work you can point to
- Mentoring from the team and a clear path to owning marketing at Enroute
- Flexible days that can work around uni
- #J-18808-Ljbffr
Content & Growth Marketer in Melbourne employer: Enroute Tech Pty Ltd.
Enroute Tech Pty Ltd. offers a dynamic work environment where creativity and hands-on marketing skills are valued. Employees have the opportunity to grow with the company, taking on more responsibilities as they develop their expertise in content creation and campaign management. The hybrid work model allows for flexibility while collaborating closely with the product team.
