At a Glance
- Tasks: Own growth by transforming how we attract, convert, and retain patients.
- Company: A well-established dental practice ready for change.
- Benefits: Real autonomy, direct impact on revenue, and a chance to build something meaningful.
- Other info: Dynamic role with freedom to test and implement effective strategies.
- Why this job: Make a measurable impact and redefine our brand in a competitive market.
- Qualifications: Proven experience in driving growth and a strong understanding of performance marketing.
The predicted salary is between 72000 - 88000 $ per year.
We’re looking for someone to own growth — to take a well-established dental practice and transform how we attract, convert, and retain patients. For the past two years, we’ve worked with external agencies and seen limited return. Now, we’re bringing marketing in-house and giving the right person the opportunity to redefine our brand, rebuild our growth engine, and make a measurable impact on the business. We are seeking a forward-thinking, results-oriented Digital Marketer ready to take our company to new heights. Build something that actually matters.
Why this role is different:
- Real autonomy: Collaboration to execute the full growth strategy — from brand positioning through to patient acquisition and retention. No layers, no bottlenecks.
- Direct impact on revenue: You’ll work closely with the practice owner, with full visibility of performance. Your work will directly influence patient numbers, production, and long-term growth.
- A true build opportunity: This isn’t a maintenance role. You’ll be stepping into a business ready for change — with the freedom to test, experiment, and implement what actually works.
What you’ll be responsible for:
- Developing and executing a clear growth strategy across digital and offline channels.
- Redefining our brand positioning within a competitive local market.
- Managing and optimising paid acquisition channels (Google, Meta, etc.).
- Improving conversion rates across website, landing pages, and patient journeys.
- Building retention and referral systems to increase lifetime value.
- Tracking performance and making data-driven decisions (not vanity metrics).
Who we’re looking for:
- Proven experience driving measurable growth outcomes (not just activity).
- Strong understanding of performance marketing + brand strategy.
- Comfortable working in a hands-on role — strategy and execution.
- A test-and-learn mindset: you’re not afraid to challenge what isn’t working.
- Someone who thinks like an owner, not just a marketer.
If you are passionate about marketing, eager to take on new challenges, and ready to propel our company to the next level, we invite you to apply for this exciting opportunity.
Growth Marketing Manager in Melbourne employer: Doncaster Dental
Doncaster Dental is an exceptional employer that fosters a dynamic and innovative work culture, empowering you to take ownership of your role as the In-House Growth Marketing Lead. Located in Melbourne, you'll enjoy a collaborative environment where your ideas are valued, alongside opportunities for professional growth and development as you shape the future of our brand and marketing strategies. With a focus on autonomy and creativity, this position offers a unique chance to make a meaningful impact in the dental industry while working with a passionate team dedicated to patient care.
