We're looking for an experiencedDigital Marketing Strategist (Freelance, Remote)to support a Melbourne-based digital marketing agency working across performance marketing, brand strategy and AI.
This is a hands-on, client-facing role where you'll manageGoogle and Meta Ads, own paid acquisition strategy, and work alongside AI-supported tools and agents to analyse performance, validate recommendations and implement campaign changes.
Type:Freelance / Part-time
Duration:6 months
Commitment:Approximately 15 hours per week
Location:Australia or New Zealand
Schedule:Hours can be distributed across the week, with agreed availability for client meetings.
Responsibilities
- Manage and optimise Google Ads and Meta/Facebook Ads accounts.
- Own paid acquisition strategy and implement campaign changes.
- Review, validate, and act on recommendations generated by AI agents.
- Use campaign data to identify opportunities and improve performance.
- Advise clients across performance, creative, brand and growth strategy.
- Build strong client relationships and communicate recommendations confidently.
- Collaborate with technical specialists across analytics, tracking and dashboarding
Requirements
- Previous experience in performance marketing, paid media or digital acquisition.
- Strong hands-on experience with Google Ads and Meta Ads.
- Experience managing paid media budgets of approximately AUD20K+ per month.
- Strong understanding of performance and brand marketing.
- Strong client-facing and relationship management skills.
- Comfortable using AI tools and agents as part of marketing workflows.
- Experience with Claude, Claude Code, Codex, ChatGPT, prompt engineering or AI marketing automation is highly valued.
- Experience with GA4, Google Merchant Centre, tracking and dashboarding is a plus.
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Digital Marketing Strategist in Sydney employer: Digital Pvt Ltd
Join a dynamic Melbourne-based digital marketing agency that values innovation and creativity, offering a flexible freelance role as a Digital Marketing Strategist. With a strong focus on performance marketing and AI integration, you'll have the opportunity to work with cutting-edge tools while building meaningful client relationships in a supportive and collaborative environment. Enjoy the benefits of remote work, a commitment to professional growth, and the chance to make a significant impact in the digital landscape.
