General Manager - National Sales in Melbourne

General Manager - National Sales in Melbourne

Melbourne Full-Time On-site
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A progressive, family-owned winery producing wines from some of Australia's most iconic wine regions including the Riverina, Yarra Valley, King Valley, Heathcote and Rutherglen.

Our long-standing Sales Operations Manager is retiring, which leaves an opening for a bold, forward-thinking commercial leader to step in as head of domestic sales operations.

About The Role

Reporting to the Managing Director, you will take ownership of domestic sales. Your core directive being to respect the heritage, ditch some of the outdated playbooks, and modernise how we succeed in driving sustainable commercial growth.

Key Responsibilities

  • Strategic Leadership: Build and execute forward-thinking sales strategies to meet revenue, profit, and volume targets across all domestic channels.
  • Drive Commercial Excellence & Insights: Bring fresh, data-backed initiatives to the table using financial analytics and market trends to sharpen our competitive edge.
  • Stakeholder Relationships: Partner with key On & Off Trade distributors, retailers, and internal leaders across marketing, production, distribution and finance.
  • Team Development: Mentor, motivate, and scale a high-performing national sales team, building a culture focused on continuous improvement.
  • Premiumisation: Develop the fine wine business matching the family's commitment to luxury and icon vineyard resources.

About You

  • You're ambitious, analytical, innovative, forward thinking and have a genuine interest in wine. You also possess -
  • Beverage Industry Expertise: Deep knowledge of the wine and drinks landscape, backed by strong existing relationships across retail, wholesale, and on-premise channels.
  • Data-Driven Mindset: Sharp commercial acumen in using data and financial analysis to help identify market trends, forecasting and to make confident strategic decisions.
  • Modern Sales Vision: Hands-on experience rolling out modern sales methodologies, CRM platforms, and tech-driven efficiency tools.
  • Inspirational Leadership: A track record of coaching high-impact sales teams, fostering accountability, and building strong team culture.

The Reward

  • Executive-level remuneration package reflecting the scale of the role
  • The Autonomy to execute your vision and leave a career-shaping impact on a successful Australian family-owned winery

General Manager - National Sales in Melbourne employer: De Bortoli Wines Pty

At De Bortoli Wines, we pride ourselves on being a family-owned enterprise that values innovation and teamwork, making us an exceptional employer for the Senior Laboratory Technician role at our Bilbul winery. Our supportive work culture fosters professional growth through mentorship and continuous improvement opportunities, while our commitment to quality and excellence ensures that you will be part of a legacy that celebrates both winemaking and community. Join us to not only advance your career but also to contribute to a brand that is cherished across the globe.

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Contact Details:

De Bortoli Wines Pty Recruitment Team