At a Glance
- Tasks: Design and optimise marketing strategies to boost customer acquisition and digital presence.
- Company: Join a fast-growing, fully remote team at Catholic Care.
- Benefits: Enjoy competitive salary, health insurance, home office stipend, and generous time off.
- Other info: Flexible hours and a commitment to diversity and inclusion.
- Why this job: Make a real impact in a creative environment while working with data-driven strategies.
- Qualifications: 4+ years in digital marketing, strong analytical skills, and a self-starter attitude.
The predicted salary is between 85000 - 105000 $ per year.
Salary Range
About Us
At Catholic Care, we build intuitive project management tools that help creative teams collaborate without the chaos.
We are a fast-growing, fully remote team of 150+ builders, thinkers, and creators.
We believe in high autonomy, clear communication, and maintaining a healthy work-life balance.
We are looking for a data-driven and creative Counsellor to own our customer acquisition channels and scale our digital footprint.
The Role
As our Counsellor, you will design, execute, and optimize our paid and organic marketing strategies.
You aren't just managing budgets; you are a strategic thinker who loves diving into analytics to figure out why a campaign worked and how to scale it.
You will collaborate closely with product, design, and content teams to build high-converting funnels.
Key Responsibilities
- Paid Acquisition: Strategy, execution, and optimization of paid campaigns across Google Search, Linked In, Meta, and You Tube.
- SEO & Content Distribution: Partner with the content team to identify high-potential keywords and ensure content is optimized for organic growth.
- Conversion Rate Optimization (CRO): Run A/B tests on landing pages, ad copy, and user onboarding flows to maximize ROI.
- Analytics & Reporting: Maintain marketing dashboards (GA4, Hub Spot) and deliver weekly reports on key metrics like CAC, LTV, ROAS, and conversion rates.
- Budget Management: Manage a monthly digital ad budget, ensuring efficient allocation across channels.
Who You Are
- Experienced: You have 4+ years of experience in digital marketing, ideally within B2B Saa S or tech.
- Data-Obsessed: You live in spreadsheet pivot tables and dashboards. You don't make marketing decisions based on "gut feelings" alone.
- T-Shaped Marketer: You have deep expertise in paid search/social, but a strong working knowledge of SEO, email marketing, and copywriting.
- Self-Starter: You thrive in a remote environment with minimal oversight. You see a bottleneck and immediately work to fix it.
- Required Technical Skills
- Ad Platforms: Google Ads Editor, Meta Ads Manager, Linked In Campaign Manager.
- CRM/Automation: Hub Spot, Marketo, or Active Campaign.
- Work from Anywhere: 100% remote with flexible working hours.
- Health & Wellness: Comprehensive medical, dental, and vision insurance (100% premium covered for employees).
- Home Office Stipend: $2,000 upfront to build your dream workspace, plus $500 annually.
- Learning & Development: $1,500 annual budget for courses, conferences, or books.
- Time Off: 4 weeks of paid vacation, plus a company-wide winter recharge week (Dec 24 - Jan 1).
Equal Opportunity Employer
Counsellor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Compliance Officer employer: CatholicCare Tasmania
CatholicCare Tasmania is an exceptional employer that values innovation and collaboration, offering a fully remote work environment that empowers you to take ownership of your role as a Growth Marketing Counsellor. With a strong focus on employee development, you will have access to ongoing training and growth opportunities while contributing to meaningful projects that make a difference in the community. Join a supportive team culture that encourages creativity and data-driven decision-making, all from the comfort of your own home.
