At a Glance
- Tasks: Drive paid acquisition campaigns for our exciting new marketplace launch.
- Company: Join Brand Collective, a leading apparel and footwear group in Australia.
- Benefits: Enjoy discounts on top brands, pet-friendly workspace, and well-being support.
- Other info: Diverse and inclusive culture with excellent career growth opportunities.
- Why this job: Make a real impact in a fast-paced environment while building something new.
- Qualifications: Experience in paid search, social, and programmatic marketing, ideally in retail.
The predicted salary is between 63000 - 77000 $ per year.
Make your mark as we build our marketplace future. Brand Collective is entering an exciting new chapter as we build our marketplace capability and create a new digital retail channel for our portfolio of brands. We're looking for a Performance Marketing Manager to drive paid acquisition for our new marketplace business, reporting to the Head of Performance Marketing.
WHAT YOU'LL BE DOING
- Plan, execute and optimise paid search, paid social and programmatic campaigns for the marketplace launch and ongoing trade.
- Ensure campaigns are deployed on time, within budget and consistently hit performance targets.
- Partner closely with the Marketplace Ecommerce Manager to align paid activity with the trading calendar and promotions.
- Collaborate with the creative team to brief, traffic and test campaign assets that drive engagement and conversion.
- Report and analyse performance to ensure campaigns meet or surpass key objectives, with spend continuously optimised.
- Provide insights and reporting to the marketplace team to inform customer segments, campaign effectiveness and future activity.
- Balance marketplace priorities alongside other brands in a shared-service environment.
- Share learnings, testing opportunities and best practice with the wider digital marketing team.
ABOUT YOU
- Motivated by results and driven to not only meet but exceed goals.
- Experience across paid search, paid social and programmatic, ideally in fashion, lifestyle or multi-brand retail.
- Highly organised with an exceptional eye for detail.
- Confident with technology and quick to master new systems and platforms.
- Comfortable working in a fast-paced, evolving environment where priorities shift as the business is built.
- Communicates clearly and effectively, both in writing and in conversation.
- Someone who wants to help build something new, not just run what's already there.
JUST SOME PERKS WE OFFER
- Pet-friendly workspace – Yes, your furry friend can join you at work!
- Generous discounts – Up to 50% off top brands like Reebok, Superdry, and Elka Collective!
- Exclusive LK Group discounts – Treat yourself to savings at Daniel’s Donuts, Hommey, Snooze & more!
- Access to sample sales – Exclusive to Brand Collective team members only.
- Leave when it matters – Paid parental leave, volunteer leave & purchased leave options.
- Novated leasing – Drive your dream car with ease.
- Loyalty rewards – We celebrate your milestones with generous service awards!
- Well-being matters – Free access to Mental Health Professionals through our Employee Assistance Program.
READY TO MAKE AN IMPACT?
Drive data-led marketing strategies that deliver measurable results, boost brand performance, and fuel growth across all digital channels.
ABOUT BRAND COLLECTIVE
Brand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered craftsmanship, and from private label to international luxury fashion brands. We bring brands to life!
At Brand Collective our customers come from all walks of life, and so do we! We value diversity and inclusion in all forms, thus hire based on capability and performance. If you feel like your skills align with the role and company culture, apply today to bring brands to life!
Please note: at this time, Brand Collective are not seeking recruitment agency support for this role, and will not be liable for any unsolicited candidate profiles or associated fees. We encourage applicants to apply directly to this posting if they would like to be considered for this opportunity. The advertising of this role may close earlier than the listed date, and we encourage applicants to apply early.
Marketplace Growth: Performance Marketing Manager in Melbourne employer: Brand Collective
Hush Puppies, as part of Brand Collective, offers a vibrant and inclusive work culture that celebrates diversity and creativity. With a pet-friendly workspace, generous discounts on top brands, and a strong focus on employee well-being, this role provides an excellent opportunity for professional growth and collaboration within a dynamic team. Join us in shaping the future of a beloved brand while enjoying unique perks and a supportive environment in the heart of Australia's retail landscape.
