At a Glance
- Tasks: Lead ecommerce strategy and drive online revenue across multiple brands.
- Company: Join BioPak, a leader in sustainable packaging solutions.
- Benefits: Competitive salary, flexible work arrangements, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and sustainability.
- Why this job: Shape the future of ecommerce while making a positive impact on the environment.
- Qualifications: 7+ years in digital marketing with strong ecommerce and leadership experience.
The predicted salary is between 90000 - 110000 $ per year.
Bio Pak is hiring a Global Head of Ecommerce & Content to run online revenue across four brands in Australia, New Zealand, Singapore and the UK.
You'll be accountable for ecommerce revenue, conversion, margin, pricing and promotions, including our storefronts on Woolworths, Coles, Ordermentum and Amazon.
You'll report to our Global CMO and lead a Digital Marketing Manager, a Creative Marketing Manager, a CRM Manager and a Digital Specialist.
What you'll work on
- Moving our website to Shopify and protecting organic search through the switch
- Rolling out Hub Spot globally with our CRM Manager
- Rebuilding our design studio team into an AI-enabled content team that makes more assets at a lower cost per asset
- Moving long tail accounts onto ecommerce
- Delivering the growth plan behind our three-year ecommerce ambition
What we're looking for
- You've owned the commercial performance of an ecommerce business and scaled a company-owned online store
- You've led or supported a Shopify migration and managed the platform afterwards
- You know B2B ecommerce, including pricing architecture, account terms, backorders and split shipments
- You're strong in SEO, GA4 and Google Tag Manager, and you already use AI tools in content production
- You bring 7+ years in digital marketing, with at least 3 in leadership
You'll work with IT, Product, Supply Chain, Finance and Customer Service, and you'll show clear revenue attribution in GA4.
Global Head of Ecommerce & Content in Sydney employer: BioPak
At BioPak, we pride ourselves on being a purpose-driven employer that values collaboration and employee growth. Located in the vibrant Bondi Junction, our open-plan office fosters a supportive work culture, complete with regular team lunches and a commitment to professional development. With a strong focus on sustainability and community impact, we offer meaningful opportunities for our employees to contribute to environmental and social causes while enjoying a fulfilling career in demand planning.
