Digital Marketing Specialist | Performance, Growth & MarTech | SaaS

$125,000 + Super | Near Chatswood | 4 Days Office / 1 Day WFH

Important: this role requires a strong digital or performance marketing agency background. Our client is specifically looking for candidates who have built their skills inside an agency and are now ready to bring that experience client side. Please only apply if this matches your background.

We're recruiting a Digital Marketing Specialist for a fast growing Australian SaaS technology business based near Chatswood. This is a genuinely hands on, executional digital role. You'll be inside the platforms, building campaigns, analysing performance, testing audiences, improving landing pages, working with CRM data and figuring out how to turn more digital activity into customers.

The one non-negotiable: You must come from a digital or performance marketing agency background. You might currently be a Senior Performance Executive, Digital Performance Manager, Paid Media Manager or Digital Marketing Specialist who has spent the last few years managing multiple accounts and is ready to take everything you've learned agency side into one growing technology business.

What you'll actually be doing:

• Build, launch and optimise performance campaigns across Google Ads, Meta and other paid digital channels
• Own day to day paid media execution, optimisation, testing and reporting
• Analyse campaign performance and turn the data into practical actions
• Develop audiences, segmentation and remarketing strategies
• Work on landing pages, conversion paths and CRO
• Track leads from campaign through to conversion
• Help improve the connection between marketing and sales
• Build and optimise email campaigns, nurture programs and automated customer journeys
• Work with CRM data to improve targeting, personalisation and lifecycle marketing
• Maintain digital tracking, attribution and measurement
• Build dashboards and reporting that people can actually use
• Test creative, channels, audiences, messaging and customer journeys
• Identify opportunities to use automation and AI to make marketing smarter and more efficient

Your MarTech toolkit: You don't need to have used every platform on the planet, but you should be comfortable working across a modern digital marketing stack. Experience across areas such as: Google Ads, Meta Ads, GA4, Google Tag Manager, CRM, Salesforce, Marketing Automation, Email Marketing, Analytics, Dashboards, Attribution, Audience Segmentation, CRO. Strong Salesforce and CRM experience would be a major advantage.

Who we're looking for: You'll probably have around 4+ years of digital marketing experience, with a significant part of that gained inside a digital or performance agency. This is essential for our client, so please keep it in mind before applying.

You'll be someone who:

• Loves performance marketing and optimisation
• Is highly analytical but still understands creative
• Can get into the platforms and execute, not just brief agencies
• Understands CPL, CAC, conversion rates, ROAS and commercial outcomes
• Enjoys experimenting and testing ideas
• Understands how paid media, CRM, lifecycle and sales fit together
• Is curious about new marketing technology, automation and AI
• Wants more ownership than agency life sometimes allows

Why make the move? This is the chance to take your agency toolkit client side without losing the pace, experimentation and performance focus you enjoy. You'll join a growing SaaS technology company where digital is important to the next stage of growth and where good ideas can actually get implemented.

Location: Near Chatswood, Sydney

Hybrid: 4 days onsite, 1 day working from home

Employment: Full time permanent

Important: You must have full Australian working rights. Unfortunately, sponsorship is not available for this position.