AWS Services VIC Pty Ltd is looking for an experienced Digital Marketing & SEO Specialist to join our team on a part-time basis.
We are looking for someone who can take ownership of our SEO, Google Ads, website and digital content, with a strong focus on improving our online visibility and generating genuine enquiries for the business.
This is a hands-on role. We are looking for someone who has proven experience, can work independently and can identify and implement improvements rather than simply providing recommendations.
The Role
Your responsibilities will include:
- Managing and optimising our Google Ads / Google AdWords campaigns
- Ensuring our ads are targeting the right searches, keywords, locations and potential customers
- Conducting keyword research and identifying new advertising opportunities
- Monitoring advertising spend and ensuring our budget is being used effectively
- Reviewing campaign performance and making adjustments where required
- Managing and improving our SEO strategy
- Improving our Google search rankings and organic visibility
- Conducting ongoing keyword research and on-page SEO improvements
- Reviewing our current website and identifying areas for improvement
- Assisting with a redesign and refresh of our existing website
- Creating and updating website pages, service information and project content as required
- Ensuring website content is optimised for both search engines and potential customers
- Managing and improving our Google Business Profile
- Creating and editing digital content, including project photography, video and other multimedia
- Assisting with website graphics and visual content where required
- Monitoring website traffic, enquiries, search performance and advertising results
- Providing regular reporting on campaign performance, advertising spend and SEO results
- Identifying opportunities to improve our digital presence and generate more relevant enquiries
About You
We are looking for someone with proven, hands-on experience in SEO and Google Ads who can hit the ground running.
You will ideally have experience with:
- Google Ads / Google AdWords
- SEO and keyword research
- Google Analytics
- Google Search Console
- Website design and management
- WordPress or similar website platforms
- Website content creation and optimisation
- Google Business Profile
- Digital advertising and campaign management
- Basic graphic design and multimedia
- Website analytics and reporting
- Experience working with construction, building, civil, remedial, engineering or property businesses would be highly regarded.
The Person We're Looking For
We need someone who is:
- Experienced and confident working independently
- Hands-on and results focused
- Commercially minded and understands that the goal is to generate genuine business enquiries
- Analytical and comfortable reviewing campaign data and performance
- Creative and able to improve the way our business is presented online
- Organised and proactive
- Comfortable managing advertising budgets and reporting on where money is being spent
- Able to clearly explain what they are doing and why
- Someone who can identify areas that aren't working and make changes accordingly
- Reliable and comfortable working as part of a small team
What We Offer
- Opportunity to take ownership of our digital marketing and make a genuine impact
- Work directly with the business and our management team
- Variety across SEO, Google Ads, website development and multimedia
- Ongoing position for the right person
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Digital Marketing & SEO specialist in Melbourne employer: AWS Services
AWS Services in Victoria, Australia is an exceptional employer that fosters a collaborative and innovative work culture, providing employees with the opportunity to lead impactful construction projects across various sectors. With a strong emphasis on professional development, team members are encouraged to grow their skills and advance their careers while enjoying a supportive environment that values client satisfaction and teamwork.
