Pacific Marketing Coordinator in Melbourne

Air Liquide Australia is a market leader in Gases, Technologies and Services for Industry in Australia. We provide innovative, responsive and customer-focused services to our product range, which improves the performance of our customers while helping protect the environment.

We are seeking a highly motivated and creative Marketing Coordinator to join our team. In this role, you will be responsible for coordinating and executing end-to-end multi-channel marketing campaigns, digital content, local print collateral, and industry events. Your work will directly drive brand awareness, support our commercial growth strategies, and capture actionable leads across the Pacific (Australia and New Zealand).

Responsibilities

• Email Marketing & Campaigns: Design, deploy, and analyze high-converting, brand-aligned email marketing campaigns (EDMs) and website lead capture to support commercial goals.
• Customer Communications: Execute and manage recurring and ad-hoc customer messaging using Mailchimp, Computershare, and internal channels.
• Marketing Collateral: Localise brochures and design/print market-specific banners, advertisements, and promotional materials for target markets.
• Digital Marketing & SEO Optimization: Update website and social media content while executing current SEO, GEO, and AEO initiatives to increase digital visibility.
• Publications & Award Entries: Draft trade publication editorials, association content, and industry award submissions using inputs from our Commercial, CX, and BD teams.
• Event Coordination & Asset Management: Organise and coordinate marketing events and industry exhibitions, supply displays, and monitor market opportunities.

Qualifications

• Educational Background: Bachelor's degree in Business, Marketing, Engineering, or a closely related discipline.
• Experience: Proven product management or marketing coordination experience with a successful track record of launching, managing, and optimizing products.
• Digital Savviness & Creativity: You possess strong digital literacy, a creative eye, high attention to detail, and proficiency in digital marketing platforms and graphic design software.
• Digital Marketing Expertise: You combine comprehensive strategy from social, paid media, and content with practical knowledge of current SEO, GEO, and AEO trends to maximize digital brand discovery.
• Event & Project Coordination: You bring exceptional organizational skills with a proven capability to coordinate multiple events and marketing projects concurrently across the Pacific region.
• Analytical Mindset: You have the ability to translate campaign analytics and web metrics into actionable insights for commercial follow-up.

What We OFFER

• Total Reward & Incentives: Includes a performance bonus tied to your success and the achievement of targets.
• Support & Security: 14 weeks paid parental leave, Salary Continuance Insurance, and global employee stock purchase options.
• Work-Life Balance: Hybrid working arrangements, a focus on work-life harmony, and a professional environment that prioritises your wellbeing.
• Culture & Perks: Health and wellness initiatives, dedicated Employee Assistance Program (EAP), retail discounts with over 350 brand partners, and regular team social events.
• Global Opportunities: Access to extensive technical sales training, structured mentorship, and long-term career progression paths nationally and internationally across the global Air Liquide Group.

At Air Liquide, we are committed to building a diverse and inclusive workplace that embraces the diversity of our employees, our customers, patients, community stakeholders and cultures across the world. We welcome and consider applications from all qualified applicants, regardless of their background.