As a leader in premium, high-quality food products, supplying top-tier retailers and foodservice providers across Australia. We're on the lookout for a F&B Brand Manager to elevate our brand presence, drive sales, and manage key retail relationships.
What You'll Be Doing:
Marketing & Brand Strategy for Food & Beverage
Brand Strategy & Growth β Develop and execute tailored marketing campaigns for the Australian food and beverage market, ensuring alignment with F&B's brand guidelines and emphasizing product quality and artisanality.
Retail & Foodservice Partnerships β Strengthen relationships with major retailers and key stakeholders in the Australian foodservice sector to optimise brand positioning and distribution.
Sales & Performance β Monitor sales trends, identify opportunities, and implement strategies to boost product visibility, market penetration, and consumer engagement.
Product Development & Launches β Collaborate with internal teams to bring new products to market, ensuring seamless execution and effective promotion.
Market Insights & Research β Stay ahead of industry trends and competitor movements, conducting research to identify opportunities and develop strategies aligned with sales and marketing objectives.
Digital & Media Strategy β Lead digital media projects to enhance product visibility, track online activity, analyse consumer patterns, and optimise future campaigns.
Marketing Performance & Reporting β Prepare regular reports on marketing initiatives' effectiveness, focusing on market penetration, distribution success, and overall impact.
Project Management β Oversee multiple marketing and distribution projects, managing financial aspects, scheduling, and ensuring timely execution.
What We're Looking For:
Proven experience in marketing, including both traditional and digital strategies, brand management, retail, or FMCG sales. Strong negotiation and relationship management skills. Strategic thinker with a passion for brand growth and market expansion. Deep enthusiasm for the food industry and a keen ability to identify emerging trends. Self-motivated and capable of driving initiatives from concept to execution. Bachelor's degree in Business and at least two years of relevant work experience, preferably in a similar role within the F&B industry.
Why Join us?
Work with a premium, high-quality product range. A dynamic and growing company with a strong industry reputation. Opportunity to make a real impact in the retail space.
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