At a Glance
- Tasks: Create engaging social media content and strategies for a leading law firm.
- Company: Arnold Thomas & Becker, a friendly and progressive personal injury legal firm.
- Benefits: Flexible work options, additional paid leave, and career development opportunities.
- Other info: Join a dynamic team dedicated to making a positive impact in the community.
- Why this job: Combine creativity with purpose, helping people access justice through impactful storytelling.
- Qualifications: 3+ years in social media or digital marketing, strong writing and content creation skills.
The predicted salary is between 62100 - 75900 $ per year.
Unique opportunity to combine your creativity, storytelling and digital marketing skills in a law firm that helps people access justice when they need it most.
About Us
Arnold Thomas & Becker is a leading personal injury legal firm with over 50 years of experience. We pride ourselves on being a down-to-earth, friendly and progressive law firm dedicated to achieving exceptional results for our clients.
- Additional paid leave: Birthday leave, Wellness leave, and shutdown leave
- Access to Learning & Development opportunities to grow your career
- Industry leading paid parental leave to support your family journey
- Flexible working options to balance work and life
The Role
Reporting to the Chief Commercial Officer, you will work closely with lawyers and the marketing team to develop engaging content that educates, informs and builds trust with potential clients across a range of personal injury and class action practice areas. This role will drive ATB’s social media presence, and will therefore suit a creative, commercially minded and highly organised social media and content professional.
Key Responsibilities
- Develop and execute social media strategies across Facebook, Instagram, LinkedIn, TikTok, YouTube and emerging platforms.
- Plan and manage content calendars aligned with business priorities, campaigns and key dates.
- Create engaging written, visual and video content, including lawyer profiles, legal explainers, thought leadership, reels and testimonials.
- Build ATB’s brand and thought leadership, working with lawyers and partners to showcase their expertise and translate complex legal topics into accessible content.
- Grow audience engagement, reach and enquiries by identifying trends, opportunities and content that resonates with our audiences.
- Manage online community engagement and reputation, responding to enquiries and comments professionally and escalating potential client matters where required.
- Monitor and report on social media performance, using insights and analytics to optimise content, campaigns and growth across channels.
Skills/Experience
- 3+ years’ experience in social media, digital marketing, content creation or communications.
- Exceptional writing, editing and storytelling skills, with strong attention to detail.
- Strong content creation skills, including video production, editing and graphic design.
- Experience managing business social media accounts and paid campaigns across multiple platforms.
- Proficiency in Canva, Adobe Creative Suite, CapCut and social media management and analytics platforms.
- Highly organised and proactive, with the ability to manage multiple projects and stakeholders in a fast-paced environment.
- Creative, commercially aware and empathetic, with the ability to communicate thoughtfully on sensitive topics and a genuine interest in making a positive impact.
If you believe that you meet the above requirements and are wanting to join a firm which truly values its’ people, please APPLY.
Social Media Strategist in Melbourne employer: Arnold Thomas & Becker
At Arnold Thomas & Becker, we foster a supportive and inclusive work culture that prioritises employee well-being and professional growth. Our Dandenong office offers unique benefits such as additional paid leave for birthdays and wellness, along with flexible working options to help you maintain a healthy work-life balance. Join our dynamic Personal Injury team and take advantage of industry-leading parental leave and ongoing learning opportunities, making it an excellent place for meaningful and rewarding employment.
