At a Glance
- Tasks: Shape and optimise digital marketing campaigns for a fast-growing online gaming company.
- Company: Exciting online gaming company making waves globally since 2024.
- Benefits: Collaborative team, hands-on experience, and opportunities for growth.
- Other info: Join a close-knit team and thrive in a fast-paced start-up culture.
- Why this job: Make a real impact in a dynamic environment with 10,000+ games.
- Qualifications: 3+ years of digital marketing experience and a passion for performance.
The predicted salary is between 62100 - 75900 $ per year.
Real opportunity to shape campaigns and see the impact of your work. Ready to make your mark in a fast-moving, high-growth environment? We’re partnering with an exciting online gaming company that launched in 2024 and is already making serious waves globally. With a library of 10,000+ games and a rapidly expanding international customer base, this is a unique opportunity to join a business on the rise. You’ll be joining a tight-knit, collaborative marketing team, working closely with a dynamic Head of Marketing who’s passionate about developing talent and driving results. This role is perfect for a hands-on digital marketer who thrives on execution, optimisation, and continuous learning.
The Role
As the Digital Marketing Specialist, you’ll play a key role in executing and optimising all digital marketing activity across the business. From campaign delivery to performance optimisation and reporting, you’ll help drive acquisition, retention, and revenue through data-led decision making.
Your Key Priorities
- Execute Marketing Strategy: Plan, launch and optimise campaigns aligned with brand and go-to-market strategy.
- Drive Retention Growth: Build and manage retargeting and reactivation campaigns to maximise customer lifetime value.
- Improve Conversions: Continuously assess traffic quality, landing pages and funnel performance to increase conversion rates.
- Optimise the Funnel: Analyse and enhance the full player journey – from landing page through to registration and deposit.
- Enhance Website & App Experience: Manage on-site content, promotional placements and digital merchandising to improve engagement and usability.
Broader Responsibilities
- Campaign Coordination: Support the delivery of integrated campaigns across digital CRM, social and community channels.
- Brand Consistency: Ensure messaging and creative aligns with brand tone and positioning across all touchpoints.
- Promotions & Launches: Assist in executing promotions, tournaments, VIP events and product launches.
- Merchandise Management: Coordinate the supply and distribution of branded merchandise to players, team members and stakeholders.
About You
- Demonstrated digital marketing experience (in-house or Agency) ideally 3 years +.
- Strong understanding of performance marketing, conversion optimisation and analytics.
- Comfortable working in a fast-paced, start-up environment.
- Collaborative team player who enjoys working in a close-knit team.
- Curious mindset with a drive to learn and grow.
Digital Marketing Specialist employer: Aquent Australia
Aquent is an exceptional employer, offering a unique opportunity to work with a highly respected not-for-profit organisation dedicated to community service. With a strong focus on employee growth and inclusivity, Aquent provides comprehensive benefits including health plans, paid sick leave, and access to free online training, ensuring that you can thrive both personally and professionally while making a meaningful impact in the community.
