About the Role
You'll lead the planning and execution of Alchemy's marketing strategy, bringing together digital campaigns, CRM, partnerships and brand initiatives to support our continued growth.
Your responsibilities will include:
- Develop and manage an integrated marketing calendar across all channels.
- Plan and execute campaigns that drive bookings, membership growth and retention.
- Lead marketing strategies for new venue launches, promotions and community activations.
- Manage CRM, email and SMS marketing, including automated customer journeys.
- Oversee paid advertising across Meta and Google, optimising campaigns for performance.
- Manage website content, landing pages and e-commerce across Webflow and Shopify.
- Build brand partnerships and community collaborations.
- Oversee merchandise marketing, brand assets and campaign collateral.
- Collaborate with our Content Creator to bring campaigns to life.
- Track marketing performance and use insights to drive continuous improvement.
About You
We're looking for someone who can balance big-picture thinking with hands-on execution.
Ideally, you'll bring:
- A relevant marketing or business qualification, or at least 5 years' marketing experience.
- Strong experience in digital marketing, campaign management and customer acquisition.
- Confidence managing Meta and Google Ads, CRM platforms and marketing automation.
- Experience with website management, ideally Webflow and Shopify.
- Proficiency in Adobe Creative Suite.
- Strong commercial awareness and the ability to turn data into actionable insights.
- Excellent communication, organisation and project management skills.
- A genuine interest in wellness, lifestyle brands and community.
Why Alchemy?
You'll be joining a growing WA business with a strong brand, an engaged community and exciting plans for the future.
This is an opportunity to make a meaningful impact, bring fresh ideas to the table and play an important role in shaping what's next for Alchemy.
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Marketing Manager employer: Alchemy Saunas
Alchemy Saunas is an exceptional employer that prioritises a premium customer experience while fostering a supportive and collaborative work culture. Located in a vibrant community, we offer our employees opportunities for professional growth through hands-on training and leadership development, ensuring that every team member feels valued and empowered to contribute to our mission of delivering outstanding service. Join us to be part of a dynamic team where your insights directly shape the customer journey and enhance the Alchemy experience.
