At a Glance
- Tasks: Research market trends and develop marketing strategies to boost brand awareness.
- Company: Join AIR COMPRESSORS PLUS, a leader in the compressed air equipment market.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Collaborative team atmosphere with exciting projects and career advancement.
- Why this job: Make an impact by shaping marketing strategies in a growing industry.
- Qualifications: Strong marketing knowledge and analytical skills required.
The predicted salary is between 62100 - 75900 $ per year.
AIR COMPRESSORS PLUS PTY LTD - Thomastown VIC
We are seeking a motivated and commercially minded Marketing Specialist to support the growth of our business in the Australian compressed air equipment market.
The successful applicant will be responsible for researching market trends, developing and implementing marketing strategies, positioning our products within the market, and co-ordinating promotional activities to increase brand awareness and support sales growth.
Key responsibilities
- Conduct market research to identify industry trends, competitor activities and potential market opportunities in the Australian compressed air equipment sector.
- Develop and implement marketing strategies and promotional plans to support the company's business growth and product positioning.
- Analyse product features, technical specifications and market requirements to develop product positioning and marketing messages for air compressors and related equipment.
- Plan and coordinate marketing campaigns, industry exhibitions and promotional activities across relevant channels.
- Develop and coordinate marketing materials, including product brochures, website content, digital content and other promotional resources.
- Monitor marketing campaign performance and market feedback, analyse relevant data, and recommend improvements to marketing strategies.
- Work with internal sales and product teams to align marketing activities with business objectives and support the effective promotion of the company's product portfolio.
About you
- Strong understanding of marketing principles
- Excellent analytical skills
- Ability to translate technical product information into effective marketing messages for target market
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Marketing Specialist in Melbourne employer: AIR COMPRESSORS PLUS PTY LTD
At AIR COMPRESSORS PLUS PTY LTD, located in Thomastown VIC, we pride ourselves on fostering a dynamic and supportive work environment that encourages creativity and professional growth. As a Marketing Specialist, you'll benefit from our commitment to employee development through ongoing training and mentorship, while also enjoying a collaborative culture that values innovation and teamwork. Join us to make a meaningful impact in the Australian compressed air equipment market, where your contributions will be recognised and rewarded.
Contact Details:
AIR COMPRESSORS PLUS PTY LTD Recruitment Team
