At a Glance
- Tasks: Craft engaging content strategies for email and SMS, optimising with AI tools.
- Company: Dynamic tech-enabled service company in the financial sector with a startup vibe.
- Benefits: Collaborative team environment, hybrid work flexibility, and opportunities for growth.
- Other info: Emphasis on teamwork and adaptability in a supportive culture.
- Why this job: Join a creative team and shape impactful content strategies in a fast-paced setting.
- Qualifications: 4-5+ years of copywriting experience, especially in regulated industries.
The predicted salary is between 62100 - 75900 $ per year.
Overview
A growing tech-enabled service company focused on digital collections in the financial services sector.
The company has a flat, non-hierarchical structure with teams divided into strategy, execution, and creative functions, emphasizing a startup-like culture of agility and hands-on work.
- What they offer you
- Collaborative and close-knit creative team environment, working directly with a designer and led by an engaged head of marketing
- Opportunity to work with cutting-edge tools to enhance content creation and strategy
- Chance to influence and help build out content strategy and workflows within a growing marketing function
- Supportive culture valuing team fit and emphasizing a strong, team-based work dynamic
- Location
- Hybrid flexibility in Charlotte NC
What you will do
- Develop and refine content strategies that align with brand voice, compliance standards, and marketing goals across email, SMS, push, and web.
- Write, edit, and optimize content using AI tools like Chat GPT, with a strong focus on clarity, empathy, and email deliverability best practices.
- Collaborate cross-functionally with design, tech, and marketing teams to ensure cohesive, compliant, and visually aligned messaging.
- Manage content creation workflows using tools like Figma, ensuring all assets meet brand, regulatory, and strategic standards.
- Monitor and optimize performance through A/B testing, KPI tracking, and continuous message refinement.
- How you are qualified
- 4-5+ years of copywriting experience in regulated industries such as financial services, healthcare, or collections.
- Deep understanding of email marketing best practices
- Proficiency with publishing and design tools (Figma or similar), CMS platforms, and email analytics tools.
- Demonstrated use of AI tools like Chat GPT to enhance content quality, efficiency, and relevance.
- Strong writing, editing, and QA skills with the ability to balance creativity, empathy, and strategic messaging in consumer-facing communications.
- Portfolio or writing samples is highly preferred
- Ability to work collaboratively within a small creative team and adapt to evolving content strategies
- Knowledge compliance standards (e. g., FDCPA, GDPR), and the financial services or consumer lending landscape is highly preferred.
- Seniority level
- Associate
- Employment type
- Full-time
- Job function
- Writing/Editing and Marketing
- #J-18808-Ljbffr
Content Specialist employer: AccruePartners
At AccruePartners, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters professional growth and innovation. Our hands-on leadership provides high-touch mentorship and ongoing training, ensuring that every team member thrives in a collaborative environment. With a hybrid work model in Charlotte, employees enjoy the flexibility of remote work while being part of a fast-growing organisation that values results-driven initiatives and invests in cutting-edge talent solutions.
