Area Sales Manager - Newcastle & Central Coast
Area Sales Manager – Central Coast & Newcastle, NSW
We’re growing our team. Come join the fun!
Who is Hawkesbury Brewing Co?
At Hawkesbury Brewing Co, we’re all about great brands, great people and doing things a little differently.
We’re an ambitious, fast-growing beverage business bringing exciting, innovative and distinctive brands to the Australian market. We love what we do, we back our people and we're not afraid to shake things up!
Hawkesbury Brewing Co is the sales division of Australian Beverage Contract Filling Pty Ltd.
You’ll get to represent an awesome portfolio of brands, including Hawkesbury Brewing Co, Little Fat Lamb, Wild Boar, PakTech, Heaven Hill, Hello Cocky! — and plenty more.
The opportunity
Love being out on the road, meeting people and chasing sales? This could be your next move!
We’re on the hunt for an energetic, motivated Area Sales Manager to take on the Central Coast, Newcastle and surrounding areas.
Forget being stuck behind a desk. This is a hands‑on, customer‑facing role where you’ll be out in the trade, building relationships, winning new business and growing our brands across independent bottle shops and licensed venues.
You’ll have the freedom to make the territory your own, chase opportunities and see the results of your hard work.
Your key responsibilities
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Build great relationships with existing customers and keep them coming back for more.
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Get out there, open doors and win new accounts and distribution.
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Grow sales, increase product ranging and make our brands impossible to miss.
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Fly the flag for locally based brands in the region we call home.
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Smash sales targets and take ownership of your territory's performance.
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Bring our brands to life through promotions, deals and in-store activity.
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Run product tastings and giveaways (yes, during work hours!).
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Get involved in events and festivals to build brand awareness.
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Hit the road for regional travel when opportunities call. All approved travel expenses are covered.
What we’re looking for
First and foremost, you're a hunter!
You love the thrill of the chase, opening new accounts, closing deals and turning opportunities into sales. You're not someone who waits for business to come to you — you get out there and make it happen.
You'll also bring:
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Sales experience, ideally in liquor or FMCG, but it's not a dealbreaker. If you've got the right attitude and drive, we'll teach you the rest!
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A track record of hitting targets and a hunger to beat them.
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Experience using a CRM to stay on top of customers needs and opportunities.
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Confidence with everyday technology, including Excel, PowerPoint and Word.
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Pride in your work and a genuine sense of ownership over your results.
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A passion for great brands and helping them grow.
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The ability to think on your feet, solve problems and find opportunities.
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Great people skills — you can build relationships, negotiate and have a conversation with just about anyone.
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Strong organisation and time‑management skills to keep your territory running smoothly.
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The confidence to work independently while being a great team player.
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An eye for a great display and knowing how to make products stand out in-store.
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Plenty of energy, self‑motivation and the drive to chase ambitious goals.
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Most importantly, a can‑do attitude! You're happy to roll up your sleeves, have a crack and get things done. No task is too big and no win is too small.
What’s in it for you?
We want you to enjoy what you do, have the freedom to succeed and be rewarded for your efforts.
Here’s what you can look forward to:
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Run your territory like it's your own business, with the backing of a growing company behind you.
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Take real ownership of your customers, your opportunities and your results.
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The freedom to get creative, chase new business and make your mark.
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A fun, supportive and energetic team that works hard, backs each other and celebrates the wins.
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Genuine opportunities to grow your career as the business continues to expand.
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An initial package including:
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$70,000 base salary
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Fully maintained company vehicle
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Superannuation
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Performance incentives — get rewarded for delivering results!
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Tools of the trade, including a phone and iPad or laptop
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Approved business expenses covered
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